Woodpecker Blog

Free access to advice on deliverability, cold emailing and more.

Invalid email format
Sales and Marketing Outreach Tools - cover photos

Best 12 Sales and Marketing Outreach Tools for Brilliant Teams

Ever wondered what the best sales and marketing outreach tools are? You're in the right place! Whether you're just starting or have an entire sales team, choosing the right tools can boost your outreach campaigns and help you generate leads.

AI outreach tool - cover photo

Best 9 AI Outreach Tool for Savvy Marketers

AI outreach tools are often seen as game-changers, but are they really? Many marketers overlook their potential pitfalls. Let's dive into the hype versus reality of these sophisticated tools.

Email sequence tools - cover photo

Email Sequence Tools: An Overview of Leading Software

Email sequence tools are taking over! Do you struggle with keeping up with your emails? Many do, but email sequence tools are here to help.

Email sequence software - cover photo.

Top Email Sequence Software: The Best Tools on the Market

Your emails can send themselves at the perfect moment, without you lifting a finger. And we know how to make it work - choose the right email sequence software.

clay review - cover photo

12 A/B test ideas for outbound email success

If outbound emails are your battlefield, A/B testing is the best reconnaissance tool you’ve got. It’s not just about open rates—it’s about discovering what actually moves the needle for your unique audience. Below are 11 practical A/B test ideas that go beyond “try a new subject line” (although, yes, you should do that too). Each one is designed to help you drive better replies, book more meetings, and squeeze more value out of every send.

Lead Generation SEO Agency - cover photo

9 mistakes that land your campaigns in spam folders

Nothing bruises a marketer’s ego faster than realizing your big, beautiful campaign is gathering dust in a spam folder. You did the research, wrote a killer subject line, maybe even agonized over the perfect emoji. And yet, all that work is invisible to the people you wanted to impress. Why? Spam filters don’t care about your good intentions—they care about red flags.

Business email format

Business Email Format: Mistakes That Cost You Money

Email communication in business is the lifeline of everything we do. It sounds simple, right? Type, send, and hope the recipient responds. But here’s the kicker: most people get it wrong. The proper business email format is one of those things that seems minor but can make or break your message.