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LATEST ARTICLES

Cold email trends - illustration

5 Cold Emailing Trends to Look Into in 2022

You already know that cold emails are a powerful way to move conversations forward quickly, even if they’re starting at zero. And just like any other form of outreach, much of the success of your cold emails depends on how you use that super-short time window to communicate your message.

lead generation services - picture

Outbound Lead Generation Services: Here’s How to Choose the Right Expert

Let me take a guess: you’re looking for a lead generation service, but so far you’ve been overwhelmed with the options and don’t quite know who to choose to fulfill your lead generation needs.

Best Cold Email Software of 2022: 10 Top Tools Compared

You decided to take your sales to the next level. You're on the lookout for a cold email tool that will fit into your needs perfectly and speed up your sales cycle. 

woodpecker vs mailchimp

Why You Shouldn’t Use Mailchimp for Cold Emails

Have you ever struggled with choosing the right tool for cold emailing? There are so many options and limited time to test all the solutions, compare them and choose the perfect one for your company. 

How to write a cold mail that works

How to Write a Cold Email that Actually Works in 6 Steps

In order to get replies, a cold email has to be short yet powerful, and intriguing. For this reason, each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.

What’s the Difference Between Cold Emails and Marketing Emails?

At Woodpecker, we often hear people using the two terms "cold emailing" and "email marketing" interchangeably. In fact, cold emails and marketing emails differ, and they differ a lot. Sending cold emails that look like marketing emails won't bring you many responses. That's why I decided to analyze the two forms and explain the differences between cold emails and marketing emails. Read on to make sure you're not wasting your time sending marketing emails to your cold prospects.

Woodpecker Academy - cold email course release

Woodpecker Academy – A 5-step Course To Help You Build a Successful Cold Email Campaign

We are pleased to announce that Woodpecker Academy is now live! We've released our first online course. After 6 years of creating content focused on cold emailing, we’ve decided to merge all the knowledge we've shared so far into a step-by-step workflow that will help you launch successful cold email campaigns.

9 Resources that Help Learn Quality Cold Emailing [Updated]

Quality cold emailing is a skill to be learned. It cannot be learned overnight. It takes months and years to learn how to write and send cold emails that work. And the learning never stops, really. It's a process of constant improvement. And during the process, you constantly look for guidance, inspiration, and advice based on experience. Below, I'm sharing with you my list of 9 cold emailing resources including books, ebooks, blogs, and a YouTube channel that are helping me in my learning process.