Cold email

basics

LATEST ARTICLES

woodpecker vs mailchimp

Why You Shouldn’t Use Mailchimp for Cold Emails

Have you ever struggled with choosing the right tool for cold emailing? There are so many options and limited time to test all the solutions, compare them and choose the perfect one for your company. 

How to write a cold mail that works

How to Write a Cold Email that Actually Works in 6 Steps

In order to get replies, a cold email has to be short yet powerful, and intriguing. For this reason, each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.

What’s the Difference Between Cold Emails and Marketing Emails?

At Woodpecker, we often hear people using the two terms "cold emailing" and "email marketing" interchangeably. In fact, cold emails and marketing emails differ, and they differ a lot. Sending cold emails that look like marketing emails won't bring you many responses. That's why I decided to analyze the two forms and explain the differences between cold emails and marketing emails. Read on to make sure you're not wasting your time sending marketing emails to your cold prospects.

Woodpecker Academy - cold email course release

Woodpecker Academy – A 5-step Course To Help You Build a Successful Cold Email Campaign

We are pleased to announce that Woodpecker Academy is now live! We've released our first online course. After 6 years of creating content focused on cold emailing, we’ve decided to merge all the knowledge we've shared so far into a step-by-step workflow that will help you launch successful cold email campaigns.

9 Resources that Help Learn Quality Cold Emailing [Updated]

Quality cold emailing is a skill to be learned. It cannot be learned overnight. It takes months and years to learn how to write and send cold emails that work. And the learning never stops, really. It's a process of constant improvement. And during the process, you constantly look for guidance, inspiration, and advice based on experience. Below, I'm sharing with you my list of 9 cold emailing resources including books, ebooks, blogs, and a YouTube channel that are helping me in my learning process.

sales breakup email

Sales Breakup Email – Why Would You Break Up with a Prospect?

Have you ever felt frustrated when prospects haven’t replied to your emails? You’ve put so much effort and time into writing a good email, you’ve picked an email automation tool that sends like a human to help you out with sending the messages, but some prospects are still unresponsive.

bad and good cold emails examples

From Horrible Cold Email to Winning Cold Email: Two Real-Life Examples

Writing a good cold email is harder than it seems. In this blog post we’re showing you real-life examples of good and bad emails. Use them for inspiration when you’re going to create your own.

how to write a follow-up if you haven't heard back

How to Write a Follow-up Email If You Haven’t Heard Back – Tips & Real-life Examples

A couple of weeks ago Cathy, our CGO and founder of the Woodpecker blog, got a cold email. Big news, right? She gets a lot of cold emails.  Well, she gets a lot of bad cold emails. This one was good.

Take your cold mailing to a new level

Try Woodpecker for free - no contract, no card, cancel anytime

Enter your email