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You already know that cold emails are a powerful way to move conversations forward quickly, even if they’re starting at zero. And just like any other form of outreach, much of the success of your cold emails depends on how you use that super-short time window to communicate your message.
Here’s the scenario. You only recently started with Woodpecker but you already see the massive potential you’ve unlocked with cold emailing. After a bit of experimenting and browsing through our massive library of guides and other helpful resources, you’re comfortable with the basics of good subject lines and persuasive content and maybe you’ve even mastered the concept of ready-made email sequences.
Let me take a guess: you’re looking for a lead generation service, but so far you’ve been overwhelmed with the options and don’t quite know who to choose to fulfill your lead generation needs.
A while back, we published a blog post about ways to find a prospect's email address from LinkedIn. Today, we're following up with an extended list of tools you can use to do so. Gaurav Sharma, the CEO of Attrock, a digital marketing company, shares his top picks. Over to you, Gaurav.
Before joining Woodpecker, about 8 months ago, I had never heard about cold emails. I didn’t know what they were, or any of the rules and best practices associated with them. You could say that I was… left out in the cold. But, this week marks the premiere of my own deliverability-focused video series, D&D. So, you may be wondering - how did it come about?
Getting more customers than you can help at one time is a problem many of us would like to face. Well, in the case of Ecom Capital, an e-commerce growth business, that’s exactly what happened when they started using cold email for lead generation.
Every once in a while we like to stir things up here on the Woodpecker blog and give the floor to a specialist from another company. Today, that specialist is John Martyn, and the company is Brightest Minds.
It’s well known that LinkedIn is the best source for finding potential leads regardless of your target, niche, or industry. Besides the ability to run super-targeted ads, it also allows you to perform really specific searches for people on the platform.
In order to get replies, a cold email has to be short yet powerful, and intriguing. For this reason, each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.
Do you have links in your cold emails? I bet you do. We often feel the need to add a link or two – either in the body of our email or in the signature. Moreover, we usually want to know if someone clicked the link or not. Ideally, we would like to know how many people clicked the link and who it was exactly. There are many tools that allow us to track clicks on links in emails, but all of them use the same mechanism to do that. Unfortunately, the mechanism is not perfect, and it may cause spam alerts if we set up our links wrong. That's why it's important to put in the links properly into our message not to get into spam folder. Here's how to do that.
If someone made a list of the "most commonly used sources of b2b leads", LinkedIn would be undisputable #1 on that list. And that's understandable. LinkedIn is a mine of information about businesses and people connected with those businesses. But there are also other platforms including collections of companies, divided into categories, where you can find ideal prospects along with some reference points for your cold email campaigns. Here are 15 places on the web where you can find SaaS companies, startups, software houses, marketing experts and other companies that will match your Ideal Customer Profile.