In business, nothing can be left to chance. Otherwise, you won’t make much progress. When it comes to sales, in order to turn more leads into customers, you need to set your internal guideposts that will make the whole process more effective. That’s what a sales pipeline is at its core.
Let me show you how to build a sales pipeline from scratch following this six-step tutorial.
Warming up the domain is a necessary step you need to take before kicking off your first cold email campaign. You can’t speed up the process, nor shorten it. But in the meantime, you can take care of your brand, figure out your campaign objective, build a prospect database, and draft your follow-up sequence to have it all set before your domain is ready for outreach.
Cold emailing has changed a lot since its early days. So did the definition of an effective cold email campaign. Let’s see how to approach cold emailing to get the most out of it in 2020. Take a look at the benchmarks I’ve prepared and compare your results with the average stats to make sure you’re on the right track for success.
New Year’s Eve is approaching and this means that It’s time for our traditional year-end sum-up. But this time, I’d like to take a little bit bigger step back in time. Back to 2015.
It’s been more than 4 years since Woodpecker kicked off. A lot has happened since then. We built a team of almost 60 people and have more than 2500 customers onboard from around 67 countries and various industries. It’s been a time of intensive development for us.
Let’s see what’s been going on since Woodpecker’s early days and where we’re now.
What is the goal of a sales email? To close a deal? Yes, eventually. But first and foremost to gain your prospect’s trust and build a fruitful, long-lasting business relationship.
In real life, creating rapport between two strangers starts with a meaningful conversation. And the spark for dialogue is usually a spot-on and engaging question. It’s no different in outbound sales.
Asking high-value questions in sales emails is a skill to master. Let’s take a closer look at how to do it.
Have you just gained your first 100 customers? Congratulations! It’s your first big milestone. As your company is gaining traction, your next steps should be to increase the value of your app to the current users and maintain further growth of your customer base. It may seem difficult to find the right balance with limited resources, but there’s a way to achieve both goals in one fell swoop.
Keep reading to find out more.
What’s the first thing that comes to our mind when we think of cold emails in a start-up? Prospecting. Lead generation. Finding new customers potentially interested in our product or service. Fair enough. That’s probably the core application of B2B cold emails right now. But we can do more than that. So, what else can we use cold emails for?
Would you like to meet one of our clients and get to know what their lead generation strategy is? Deepak Shukla from Pearl Lemon Leads, a lead generation agency, shares how his team uses Woodpecker in their daily work.
Keep reading to get an insight into how they approach their prospective customers. Continue reading
I’ve seen a lot of cases where an email copy has destroyed a cold email campaign’s deliverability. The scenario usually goes like this. A cold email sender writes an email copy, unintentionally riddled with SPAM words. They purchase an email list online and using an email address that hadn’t been properly warmed up, they click ‘Send’. And thus they are in trouble.
Today I’d like to share some exciting news with you. We’re releasing a new campaign model that will allow you to send follow-ups triggered by the action your prospect takes to add even more personalization to your campaigns.
If-campaigns, as the new model is called, are now available for all users. Let me explain to you how they work and what a breakthrough they are for your follow-up strategy and email deliverability.