You created a highly targeted prospect list and carefully scheduled the campaign. Everything went smoothly from the technical side, yet you received just a few positive replies. What went wrong, then?
The problem may be in the message itself.
Read on to learn what are the dos and don’ts for writing cold emails. Check what you can change in your cold email copy and subject line to get more positive replies.
In order to get replies, a cold email has to be short yet powerful, and intriguing. For this reason, each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.
I bet you want your emails to get to your ideal prospects’ inboxes. To make sure they will, you need to take care of your deliverability. Among many factors that affect the deliverability, the reputation of your domain and your email server IP plays a tremendous role.
Do you know what actually affects the reputation? Do you know how to check the reputation, control it, or improve it? Read on to find some answers and helpful tools.
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Over the span of 2 years, Woodpecker has grown a lot faster than we’ve predicted. We have 1000+ customers on board who come from 52 different countries. But what’s more important for today’s blog post, Woodpecker has sent way more than 20 million sales emails throughout all this time.
SMTP & IMAP are the two main protocols that allow you to send and receive emails. Why am I even writing about this? Well, sometimes we take crucial things for granted. We use them every day and don’t ever think about how they work. I believe that this is one of such things. And I think that it’s worth understanding how sending your emails works, especially if you send a lot of them as a part of your job.
This is serious. This is about your email deliverability. I know from my own experience that these acronyms may sound unfamiliar, scary and may seem totally uninteresting. Or maybe they sound familiar, but you never cared enough to check what they really are.
Either way, it’s time to learn a bit about what is SPF & DKIM and how to set them up in your DNS records for your mail server, if you want to have better control over your email deliverability.
Are you taking good care of your cold email campaigns’ delivery rates? There are a few tools our team uses to help Woodpecker customers test email deliverability and improve it. In this post, we share this list with you and explain how & when you can use email deliverability tools by yourself.
Are you worried you won’t get what DNS is all about because you’re not a tech-savvy person? Well, neither am I. It’s for other people like me that I did my best to get to the bottom of this topic and explain it in plain English, as simply as possible.
So set your worries aside and dig in.
Some time ago Cathy wrote about what SaaS businesses can use cold emails for, other than outbound lead generation.
Here’s a handful of other use cases that I hope will inspire you to, perhaps, look out of the scope of jobs Woodpecker usually does for you.
Dig in.
Gmail has more than 1.5 billion users. Are you one of them? If yes, you may find this post quite interesting, because today I will focus on a bunch of handy G Suite tips for cold email outreach.