NEW
The Clay integration is now live!
Free access to advice on deliverability, cold emailing and more.
Have you ever wondered if every email you send from your mailbox will be successfully delivered? If you want to avoid the SPAM folders and land your cold emails in your prospects main inboxes, this article is just for you.
We’ve just launched an email warm-up and recovery feature - included in price for all our premium users.
Successful outreach takes time. The first, and very important step is to warm up your mailbox before using it for cold email campaigns. Without a proper warm-up, your emails won’t reach your prospects’ inboxes.
Following email deliverability best practices - although it might be a lot of work at times - is just one side of the coin. If you want to maximize the chances of your emails landing in a prospect’s main inbox, you need to also keep good track of how your emails are performing.
Prospect list hygiene is like maintaining your own house. You built it and everything looks fresh and clean. But time goes by, things have worn out, the walls get a little dirty, and if you don't take care of it, your house becomes hard to use and in time maybe even completely unusable.
SPF, DKIM and DMARC records are the golden trio of email authentication - you probably already know that. But for the last couple of years a new email standard has been emerging. It’s called BIMI and it strongly relies on the above 3 mechanisms. See what BIMI is all about and how it can benefit you.
Spam traps have been designed to fight against malicious senders. Bad news is, sometimes they might find their way into your prospect list, even if your sender intentions are pure. Good news is, there are ways you can avoid spam traps.
Check what is the accuracy of some of the popular email verification tools, how much they cost, and what are the differences between them.
Try Woodpecker for 7 days