Deliverability

Free access to advice on deliverability, cold emailing and more.

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LATEST ARTICLES

Email warm-up tool - Woodpecker

Woodpecker Warm-up & Recovery: Warm up Mailboxes and Domains Automatically

We’ve just launched an email warm-up and recovery feature - included in price for all our premium users. 

email warm-up: manual or automated?

Manual vs Automated Email Warm-up: Which Strategy Is Better for You?

Successful outreach takes time. The first, and very important step is to warm up your mailbox before using it for cold email campaigns.  Without a proper warm-up, your emails won’t reach your prospects’ inboxes.

email deliverability metrics

Email Deliverability Metrics: How to Monitor Your Deliverability 

Following email deliverability best practices - although it might be a lot of work at times - is just one side of the coin. If you want to maximize the chances of your emails landing in a prospect’s main inbox, you need to also keep good track of how your emails are performing.

B2B prospect list hygiene

B2B Prospect List Hygiene: What Is It And Why Should You Care About It?

Prospect list hygiene is like maintaining your own house. You built it and everything looks fresh and clean. But time goes by, things have worn out, the walls get a little dirty, and if you don't take care of it, your house becomes hard to use and in time maybe even completely unusable.

What is BIMI?

What Is BIMI and How Can It Affect Your Email Deliverability?

SPF, DKIM and DMARC records are the golden trio of email authentication - you probably already know that.  But for the last couple of years a new email standard has been emerging. It’s called BIMI and it strongly relies on the above 3 mechanisms. See what BIMI is all about and how it can benefit you.

spam traps

What Are Spam Traps and How to Avoid Them?

Spam traps have been designed to fight against malicious senders. Bad news is, sometimes they might find their way into your prospect list, even if your sender intentions are pure. Good news is, there are ways you can avoid spam traps. 

comparison of email verification tools

2023 Email Verification Tools Comparison: Accuracy, Prices and Features – Updated

Check what is the accuracy of some of the popular email verification tools, how much they cost, and what are the differences between them. 

What is Email Validation and How Does It Help Your Email Deliverability?

What is Email Validation and How Does It Help Your Email Deliverability?

One thing that seriously harms your sender reputation is sending emails to invalid addresses, which causes them to bounce back. To avoid that, you should always do email validation before clicking “send”.