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Split tests, or A/B tests, are a well-known method for website’s or newsletter’s copy optimization. But cold email copy also needs constant changes if it is to bring optimal effects. Here’s a little about split testing in cold email: which parts of our email can be tested, how can we test most effectively, what tools can we use for convenient comparison of results?
How to streamline your sales communication? Sync your cold emailing tool with a customer relationship management solution (CRM). It will result in fast and relevant communication with your prospects. Yet, with all those tools on the market, how to choose one that suits your needs? Woodpecker integrates with tools, like Pipedrive or Teamgate, but I reached out to Kashyap from Salesmate.io to tell me how to decide which CRM to pick and how to assess its compatibility with a tool like Woodpecker. You can take it from here, Kashyap.
Woodpecker is now natively integrated with Calendly! It’s a very simple integration, but in this case little sure does go a long way.
It’s my pleasure to announce that we’ve just rolled out an enhanced version of Manual Tasks. As of now, you can get easy access to your prospects' LinkedIn profiles and make LinkedIn outreach easier by adding LinkedIn Manual Tasks as a step in a campaign.
Finding a compelling value proposition when entering a new use case for your product or expanding to a new niche can be tricky. Of course, you can trust your intuition and make a guess, but in case it’s a miss, you’ll waste time. Instead of making blind guesses, it’s wiser to make decisions backed by data. The simplest way to find out what value proposition speaks best to the new segment of prospects you’re targeting is to A/B test different approaches. That’s what we did.
About two months ago Vovik, our Head of Inbound Sales, hosted a live Q&A to share his knowledge of A/B testing in email. We were surprised at how many questions you guys asked! It looks like the topic of A/B tests in email needs to be explained in more detail, so I teamed up with Vovik to provide even more A’s to your Q’s. Check them out below.
Desktop cluttered with dozens of CSV files, their copies, and copies of their copies. Sending CSVs back and forth between your team members. Time wasted on finding a way to stay organized despite the chaos. Sounds like a nightmare, right? Indeed, for many salespeople, it is a daily struggle. So why not ditch the CSVs for something easier to manage and more teamwork-friendly? For example, build your prospect list in Google Sheets and have it integrated with your follow-up automation tool? No more copying, importing and exporting. Let me show you how to make your prospecting more productive with the new Google Sheets integration, we’ve just rolled out.
Gmail has more than 1.5 billion users. Are you one of them? If yes, you may find this post quite interesting, because today I will focus on a bunch of handy G Suite tips for cold email outreach.