Meg Kawalkowska

Meg was the Content Manager at Woodpecker. She's passionate about educational content creation. You can always spot her either writing or reading.

Dos and Don'ts in cold emailing. How to write a cold email that wins leads?

Dos and Don’ts in Cold Emailing. How to Write a Cold Email that Wins Leads?

You created a highly targeted prospect list and carefully scheduled the campaign. Everything went smoothly from the technical side, yet you received just a few positive replies. What went wrong, then? The problem may be in the message itself. Read on to learn what are the dos and don’ts for writing cold emails. Check what you can change in your cold email copy and subject line to get more positive replies.

Using Gmail and G Suite helpful tips image

Five G Suite Tips For Cold Email Senders

Gmail has more than 1.5 billion users. Are you one of them? If yes, you may find this post quite interesting, because today I will focus on a bunch of handy G Suite tips for cold email outreach.

How to Hack Your SaaS Business Growth? Tips from Larry Kim

Is there a proven formula to grow a company into a million-dollar business? I’m afraid not. But simply learning from the best players and replicating their strategies can get you on the right track.

Woodpecker for WordPress – Generate More Leads with Your Web Forms

What happens to the website visitors who filled out a form on your website? Do they get transferred into your CRM? Or does your newsletter software pick them up? What about uploading that data to Woodpecker? Previously, you needed to use an API aggregator, such as Zapier or PieSync, to send the data from lead forms into Woodpecker. From now on, however, you don't have to do that. If you’re on Team Pro plan, you can use Woodpecker for WordPress, a plugin that transfers the lead data directly into a Woodpecker campaign of your choice.

Free email vs Custom Domain Email - Which One is Better for Cold Email Outreach

Free Email or Custom Domain Email? Which One Is Better For Cold Emailing?

Should I get a custom domain email address for my outbound sales campaigns or should I kick off with a free Gmail one? That’s a dilemma that many novice startuppers face. To help you decide, I summed up the pros and cons of both free and custom domain email addresses. Check which option is a better choice.

What is a Cold Email Sales Funnel and How to Create It?

You’re probably familiar with the concept of an inbound sales funnel, which is basically the journey your customers take from the moment they hear about your brand to the sign-up. The funnel is usually divided into three stages. The top of the funnel is the broadest stage that includes anyone who comes across your brand. Yet only the ones who are interested in engaging more with your brand move down the funnel towards conversion. Your role is to fuel your page visitors’ interest and optimize their journey as much as possible, so the right leads are attracted and nurtured down the funnel until they make a purchase. The concept of a funnel can be copied to your outbound outreach too. Keep reading to find out how to create a cold email sales funnel in three steps.

Turn knowledge into results

Send follow-ups that make a business thrive

Enter your email