Meg is Content Manager at Woodpecker. She takes care of planning, editing and publishing posts on this blog. She is fueled by tea and good music. She wishes there were more than 24 hours a day so she had enough time for her numerous hobbies.
A few weeks ago I wrote about how to build an outbound sales pipeline . However, creating a sales pipeline is only one side of a coin. The other one is to manage it effectively, so your customer base keeps growing.
The first step to manage your sales pipeline more effectively is to analyze sales reports. A look at your sales stats should give you a hint on where to start. Here’s how you can identify and fix the cracks in your pipeline or remove any possible clogs.
Your sales team puts a lot of effort into finding the right prospects and starting a relationship with them, warming them up from cold to sales-ready. But conversion is not the end of a customer journey. It’s actually just the beginning. And if you want to maintain the relationship your sales team has started, it’s very important to take care of your customers’ experience from the very beginning.
If the customer journey kicks off smoothly and the customers know how to succeed with your product from day one, it’s more likely they will stay loyal to your solution and recommend it to others. It’s important for any business, but especially for a SaaS company.
Let’s see how to plan a SaaS customer onboarding process that will help you maintain a high customer retention rate and build brand advocacy. Based on our own experience.
In business, nothing can be left to chance. Otherwise, you won’t make much progress. When it comes to sales, in order to turn more leads into customers, you need to set your internal guideposts that will make the whole process more effective. That’s what a sales pipeline is at its core.
Let me show you how to build a sales pipeline from scratch following this six-step tutorial.
Warming up the domain is a necessary step you need to take before kicking off your first cold email campaign. You can’t speed up the process, nor shorten it. But in the meantime, you can take care of your brand, figure out your campaign objective, build a prospect database, and draft your follow-up sequence to have it all set before your domain is ready for outreach.
Cold emailing has changed a lot since its early days. So did the definition of an effective cold email campaign. Let’s see how to approach cold emailing to get the most out of it in 2020. Take a look at the benchmarks I’ve prepared and compare your results with the average stats to make sure you’re on the right track for success.
New Year’s Eve is approaching and this means that It’s time for our traditional year-end sum-up. But this time, I’d like to take a little bit bigger step back in time. Back to 2015.
It’s been more than 4 years since Woodpecker kicked off. A lot has happened since then. We built a team of almost 60 people and have more than 2500 customers onboard from around 67 countries and various industries. It’s been a time of intensive development for us.
Let’s see what’s been going on since Woodpecker‘s early days and where we’re now.
Have you just gained your first 100 customers? Congratulations! It’s your first big milestone. As your company is gaining traction, your next steps should be to increase the value of your app to the current users and maintain further growth of your customer base. It may seem difficult to find the right balance with limited resources, but there’s a way to achieve both goals in one fell swoop.
Today I’d like to share some exciting news with you. We’re releasing a new campaign model that will allow you to send follow-ups triggered by the action your prospect takes to add even more personalization to your campaigns.
If-campaigns, as the new model is called, are now available for all users. Let me explain to you how they work and what a breakthrough they are for your follow-up strategy and email deliverability.
How many times have you come across an interesting product while googling a solution to your problem? You considered buying but had some objections and boom – you read a testimonial from a business like yours that resolved your doubts. You decided to make the purchase…
How to replicate that for your business? I’m gonna show you now.