Email frameworks
7 templatesThe 4T format cold email
Subject: On-time and healthy catering from tomorrow?Hi {{FIRST_NAME}}, I heard through the grapevine that your catering company is almost always late. What do your employees think about having lunch an hour later than they would like to?
I'm guessing that it disrupts their day a bit. Also, when you're hungry, you're not working at your best, are you?AIDA email example
Subject: You have access for one weekEvery accountant will tell you that it's easily the most time-consuming part of their job when it's time to complete monthly reports. Just think of the extra hours of work and the potential for costly errors. How much extra is {{COMPANY}} spending just to process this mountain of paperwork every month?
Every accountant will tell you that it’s easily the most time-consuming part of their job when it’s time to complete monthly reports. Just think of the extra hours of work and the potential for costly errors. How much extra is {company} spending just to process this mountain of paperwork every month?Problem Agitation Solution email 2
Subject: Boost your marketing ROI with our innovative strategy!Hey {{FIRST_NAME}},
Are you tired of seeing your marketing efforts go down the drain without yielding satisfactory results?Problem Agitation Solution email 3
Subject: Say goodbye to IT downtime for good!Hey {{FIRST_NAME}},
Is your business plagued by frequent IT issues and downtime that seem never-ending?Before-After-Birdge email 1
Subject: If customers can't see you, they can't buy from you!Hi {{FIRST_NAME}}, I'm writing to let you know that I just checked the domain authority score for your website and the results aren't good.
With higher domain authority, you would be found more easily and rank higher in Google search terms results. That means a lot more traffic for your site, more page views, leads and conversions. I'll just say it – in online retail, it's like you're not even there if customers can't find you.Before-After-Birdge email 2
Subject: Boost your email campaigns with higher open rates!Hey {{FIRST_NAME}},
I wanted to share some insights about your recent email campaigns. The open rates are not as high as they could be, which means your messages might not be reaching as many potential customers as they should.Problem Agitation Solution email 1
Subject: Team building that really works!Hi {{FIRST_NAME}}, When you say “Team integration activity”, are your employees happy or do they suddenly start remembering that they all have a dentist appointment on that day?
Too many employees see these events as a waste of time, boring or worse. This is unfortunate because studies repeatedly show that teams that are well integrated are more productive, have lower turnover, fewer absences and overall better results. So how are you dealing with less productivity, higher turnover, more absences and inferior results?