You can spend hours crafting the perfect email campaign, fine-tuning every word, and designing eye-catching visuals. But here’s the catch: none of that effort matters if you don’t know whether your recipients are opening and engaging with your emails.
Weighing the pros and cons of Outreach and Salesloft, and you still can’t decide which one to choose? We’ve got your back. Check out our robust comparison between those two platforms, all the pros and cons to consider, honest users’ reviews, and an alternative that you may want to take into account.
Are you taking good care of your cold email campaigns’ delivery rates? There are a few tools our team uses to help Woodpecker customers test email deliverability and improve it. In this post, we share this list with you and explain how & when you can use email deliverability tools by yourself.
Email marketing revenue is projected to exceed $9.5 billion in 2025, and it's clear that email remains a powerhouse for businesses worldwide. A 2023 poll revealed that over half of marketing professionals reported a 100% improvement in their campaign ROI.
Email sequence tools are taking over! Do you struggle with keeping up with your emails? Many do, but email sequence tools are here to help.
You’re probably spending way too much time on emails for your business. If you’re running a business or handling marketing, the right email automation tool can save you plenty of effort.
To get replies, a cold email has to be short yet powerful, and intriguing. That's why each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.
You can have control over your cold email deliverability. In outbound outreach, it's crucial how many of the emails you sent actually get to your prospects' inboxes. There are at least 14 points on a deliverability checklist that you can, and should, go through before you start off your email campaign. I've listed them below in three categories. Some of them you may already know of, but some may be new for you. Check the list and see if you're doing everything you can to ensure that your cold emails actually get to their destination.
A few posts back I showed you how you can maximize your webinar ROI by creating a webinar sales funnel. The foundation of the funnel are the follow-up emails for each stage: to drive more registrations, boost the show-up rates and post-webinar conversion. In this blog post you’ll find a bunch of email templates for each stage of the webinar sales funnel and a few tips on how to turn more webinar attendees into customers.