I've seen a lot of cases where an email copy has destroyed a cold email campaign's deliverability. The scenario usually goes like this. A cold email sender writes an email copy, unintentionally riddled with SPAM words. They purchase an email list online and using an email address that hadn't been properly warmed up, they click 'Send'. And thus they are in trouble.
9 mins readYour sales team puts a lot of effort into finding the right prospects and starting a relationship with them, warming them up from cold to sales-ready. But conversion is not the end of a customer journey. It’s actually just the beginning. And if you want to maintain the relationship your sales team has started, it’s very important to take care of your customers’ experience from the very beginning.
7 mins readThe crucial question. The question we all should ask ourselves as the very first step of crafting our cold email sequence. Here’s how to choose the best subject lines for cold emails, and how we've crafted our subject lines at 52Challenges to boost our open rate.
11 mins readWe always say that a cold email subject line is like a key to a door. Today, I present to you examples of attention-grabbing subject lines that will work like the right key to the right door and open up a conversation with your prospect. We analyzed the best sales email subject lines at Woodpecker and uncovered a really interesting thing that may help you. Keep on reading to find out what it is.
10 mins readGetting new partners for your SaaS Partner Program might be challenging. Getting new partners that fall within your Ideal Partner Profile might be even more difficult. With the right tools in the box, though, you might find it as easy as can be. Follow this clear 3-step path to get more partners and an increasing stream of new leads. Let’s start, shall we?
11 mins readIn business, nothing can be left to chance. Otherwise, you won’t make much progress. When it comes to sales, in order to turn more leads into customers, you need to set your internal guideposts that will make the whole process more effective. That’s what a sales pipeline is at its core. Let me show you how to build a sales pipeline from scratch following this six-step tutorial.
11 mins readWarming up the domain is a necessary step you need to take before kicking off your first cold email campaign. You can’t speed up the process, nor shorten it. But in the meantime, you can take care of your brand, figure out your campaign objective, build a prospect database, and draft your follow-up sequence to have it all set before your domain is ready for outreach.
10 mins readCold emailing has changed a lot since its early days. So did the definition of an effective cold email campaign. Let’s see how to approach cold emailing to get the most out of it in 2020. Take a look at the benchmarks I’ve prepared and compare your results with the average stats to make sure you’re on the right track for success.
8 mins readNew Year’s Eve is approaching and this means that It’s time for our traditional year-end sum-up. But this time, I’d like to take a little bit bigger step back in time. Back to 2015. It’s been more than 4 years since Woodpecker kicked off. A lot has happened since then. We built a team of almost 60 people and have more than 2500 customers onboard from around 67 countries and various industries. It’s been a time of intensive development for us. Let’s see what’s been going on since Woodpecker's early days and where we’re now.
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