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LATEST ARTICLES
How to Build a Sales Pipeline to Turn Your Outbound Leads into Customers?
In business, nothing can be left to chance. Otherwise, you won’t make much progress. When it comes to sales, in order to turn more leads into customers, you need to set your internal guideposts that will make the whole process more effective. That’s what a sales pipeline is at its core. Let me show you how to build a sales pipeline from scratch following this six-step tutorial.
A Guide to Asking Open-Ended Questions in Sales Emails
What is the goal of a sales email? To close a deal? Yes, eventually. But first and foremost to gain your prospect’s trust and build a fruitful, long-lasting business relationship. In real life, creating rapport between two strangers starts with a meaningful conversation. And the spark for dialogue is usually a spot-on and engaging question. It’s no different in outbound sales. Asking high-value questions in sales emails is a skill to master. Let’s take a closer look at how to do it.
for SaaS
How Can You Use Integrations as a Growth Strategy for Your SaaS?
Have you just gained your first 100 customers? Congratulations! It’s your first big milestone. As your company is gaining traction, your next steps should be to increase the value of your app to the current users and maintain further growth of your customer base. It may seem difficult to find the right balance with limited resources, but there’s a way to achieve both goals in one fell swoop. Keep reading to find out more.
A Quick Guide to Ramping Up Lead Generation on Twitter
Well-run social media accounts can boost your lead generation. This is a premise our guest writer for today argues. And rightly so, Twitter positions well in Google, so prospects who google your brand stumble on your Twitter account too, as I've written before. Then, it's powerful as a prospect warm-up method. But how to boost your lead generation organically?
How to Manage a Sales Team to Make Prospecting Predictable?
Outbound emailing requires a lot of research into a target group and A/B testing before it can take off and become truly predictable. It's not unusual that a sales team (ours included) loses its motivation before that happens. Either that or they lose focus and target prospects ad hoc, just to get their numbers right. There is something that helped us. It is a proper goal setting.
Can You Still Create a Predictable Sales Process? The Evolution of Predictable Revenue
I had an immense pleasure to talk with Collin Stewart, a Co-Founder and Co-CEO of Predictable Revenue, who hosts their podcast, interviewing B2B sales leaders on the biggest opportunities and challenges in the industry.
Expert RoundUp Vol. 1 – Conversational Marketing: Can it Boost Sales?
Lately, I've spent some time observing new trends in sales and marketing. I couldn't help but be drawn to "conversational marketing", a novel idea introduced by Drift, a platform that offers all-round solutions for staying in touch with customers and leads. The term itself seemed really interesting to me. After all, cold emailing is a form of starting a conversation, so if something like "conversational marketing" gets blog coverage, it's even better for cold emailing and similar technology that enables brands to stay in touch with their leads. So I popped into a chat with Mark Kilens from Drift who's worked extremely hard on Drift's Conversational Framework. I also reached out to lead generation experts and asked them to say a few words about the rise of chatbots and conversational marketing. Let's see what they had to say about it.
These Are 6 Tips to Shape Outbound Sales in 2019
It’s almost time to say goodbye to 2018 and welcome 2019. The end of the year is fast approaching. 2018 has flown by and with year-end closing in, it’s time to start making plans for the future. Looking back at the passing year, we can definitely say that there’s been a lot going on; from a worldwide concern about personal data protection, through a data-driven approach to selling, to an all-bound lead generation and “smarketing”.