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It’s no secret that outbound sales are a numbers game. Prospecting tactics and strategies are important, but not setting clear and achievable sales targets is like jumping in a taxi with no destination in mind; it’s not so smart and it's simply a waste of money. Today on our blog, we give the stage to Thibaut Souyris, the CEO and Founder of SalesLabs, who will tell you how to set your sales goals so they're ambitious, but achievable.
You’d like to hire a lead generation agency, but don’t know what to start with? Check what things you should consider before you sign the contract and get the ball rolling.
Is there a proven formula to grow a company into a million-dollar business? I’m afraid not. But simply learning from the best players and replicating their strategies can get you on the right track.
Email gives us the opportunity to communicate instantly without any cost attached to it and that’s precisely why everyone uses it. But, when you have to process hundreds of emails every day, email management can be more of a distraction than help. This is a guest post by Niraj Ranjan Rout, the founder of Hiver.
I would say that for a business like ours to thrive in the internet era, it needs three things: a website that converts, testimonials from happy customers and a steady flow of targeted visitors. Out of the three, the most tricky to get is the last one. You can improve website conversion rates by running A/B tests. You may encourage people to leave you testimonials with an email plan. But how to get a growing number of visitors who fit your target? In this post, I share one idea that can boost your website visits.
You can get leads from two sources: inbound and outbound. But what's actually the difference between the two when it comes to sales? How do you approach the leads from those two sources? Should you work out two different strategies for serving them? If so, how should the strategies differ? Keep reading to find the answers to those questions and convert more leads, both inbound and outbound, into customers.
You’re probably familiar with the concept of an inbound sales funnel, which is basically the journey your customers take from the moment they hear about your brand to the sign-up. The funnel is usually divided into three stages. The top of the funnel is the broadest stage that includes anyone who comes across your brand. Yet only the ones who are interested in engaging more with your brand move down the funnel towards conversion. Your role is to fuel your page visitors’ interest and optimize their journey as much as possible, so the right leads are attracted and nurtured down the funnel until they make a purchase. The concept of a funnel can be copied to your outbound outreach too. Keep reading to find out how to create a cold email sales funnel in three steps.
If you’re considering building an internal outbound sales team, it’s a sign that your company levels up. But how do you know this is actually the right moment to hire? And what roles do you need in your team for a start? What’s the difference between SDR and BDR? How to figure it all out? This blog post answers all these questions and sheds some light on how to build a team that is effective and motivated to succeed.