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LATEST ARTICLES
Sales Breakup Email – Why Would You Break Up with a Prospect?
Have you ever felt frustrated when prospects haven’t replied to your emails? You’ve put so much effort and time into writing a good email, you’ve picked an email automation tool that sends like a human to help you out with sending the messages, but some prospects are still unresponsive.
From Horrible Cold Email to Winning Cold Email: Two Real-Life Examples
Writing a good cold email is harder than it seems. In this blog post we’re showing you real-life examples of good and bad emails. Use them for inspiration when you’re going to create your own.
How to Write a Follow-up Email If You Haven’t Heard Back – Tips & Real-life Examples
A couple of weeks ago Cathy, our CGO and founder of the Woodpecker blog, got a cold email. Big news, right? She gets a lot of cold emails. Well, she gets a lot of bad cold emails. This one was good.
How To End a Business Email – 15 Good (And a Few Bad) Email Sign-Offs
The key phrase in today’s title is business email. You’re practicing business—so be professional. Remember that above all else while considering the best way to end an email, and you shouldn’t go far wrong.
Should I Give My Cold Email Addressee a Way to Opt Out?
Some would immediately say Yes! to putting an unsubscribe link. Some would say No… The answer to this is more complex than it may seem, so whatever your first answer was, you may want to check this article for a non-radical but rather a common-sense approach to an opt-out in cold email.
GDPR Cold Email: Complete Guide (2026)
Lately, we're getting lots of questions about GDPR (General Data Protection Regulation). This seems like a topic that still needs some clarification. That's why here we've put together a GDPR FAQ - a list of frequently asked questions about the regulation along with our answers. Hope you'll find here some useful clues and practical tips about processing data and managing your email campaigns according to the GDPR principles.
15+ Places Where You Can Find B2B Leads, Other than LinkedIn
If someone made a list of the "most commonly used sources of b2b leads", LinkedIn would be undisputable #1 on that list. And that's understandable. LinkedIn is a mine of information about businesses and people connected with those businesses. But there are also other platforms including collections of companies, divided into categories, where you can find ideal prospects along with some reference points for your cold email campaigns. Here are 15 places on the web where you can find SaaS companies, startups, software houses, marketing experts and other companies that will match your Ideal Customer Profile.
10 Reasons Why Your Cold Emails Are Getting No Response
This week we have a guest post by Nina Cvijovic, who is a researcher and writer at Etools. Nina analyzed 10 reasons why your outbound email campaigns may not be reaching the response rate you expect them to, or are not generating any responses at all. Either way, there's always a field for improvement in cold emailing. So go through the 10 checkpoints below, and read some advice on how your response rates can be improved.