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LATEST ARTICLES
How to Send a Follow-up Email After No Response (2023)
Many cold email senders seem to think that a great opening message is what you need to master the outbound email outreach. Well, it is indeed – but it’s also not enough.
Should I Give My Cold Email Addressee a Way to Opt Out?
Some would immediately say Yes! to putting an unsubscribe link. Some would say No… The answer to this is more complex than it may seem, so whatever your first answer was, you may want to check this article for a non-radical but rather a common-sense approach to an opt-out in cold email.
Cold Email Statistics Based on Sending Over 20M Cold Emails
Over the span of 2 years, Woodpecker has grown a lot faster than we’ve predicted. We have 1000+ customers on board who come from 52 different countries. But what’s more important for today’s blog post, Woodpecker has sent way more than 20 million sales emails throughout all this time.
GDPR for Cold Sales Email Senders – FAQ
Lately, we're getting lots of questions about GDPR (General Data Protection Regulation). This seems like a topic that still needs some clarification. That's why here we've put together a GDPR FAQ - a list of frequently asked questions about the regulation along with our answers. Hope you'll find here some useful clues and practical tips about processing data and managing your email campaigns according to the GDPR principles.
15+ Places Where You Can Find B2B Leads, Other than LinkedIn
If someone made a list of the "most commonly used sources of b2b leads", LinkedIn would be undisputable #1 on that list. And that's understandable. LinkedIn is a mine of information about businesses and people connected with those businesses. But there are also other platforms including collections of companies, divided into categories, where you can find ideal prospects along with some reference points for your cold email campaigns. Here are 15 places on the web where you can find SaaS companies, startups, software houses, marketing experts and other companies that will match your Ideal Customer Profile.
10 Reasons Why Your Cold Emails Are Getting No Response
This week we have a guest post by Nina Cvijovic, who is a researcher and writer at Etools. Nina analyzed 10 reasons why your outbound email campaigns may not be reaching the response rate you expect them to, or are not generating any responses at all. Either way, there's always a field for improvement in cold emailing. So go through the 10 checkpoints below, and read some advice on how your response rates can be improved.
What Does “Ideal” Really Mean in the Ideal Customer Profile?
We treat ICP (ideal customer profile) seriously at Woodpecker. We constantly work on the profile and try to keep it updated. That's not an easy task, because the profile evolves as the company grows and the business situation changes. Our Customer Success Team runs regular meetings concerning ICP. On one of those meetings, we realized that the "ideal" may actually be a set of various traits, depending on the point of view. See what we've figured out in terms of defining our ideal customer profile.
Free Email or Custom Domain Email? Which One Is Better For Cold Emailing?
Should I get a custom domain email address for my outbound sales campaigns or should I kick off with a free Gmail one? That’s a dilemma that many novice startuppers face. To help you decide, I summed up the pros and cons of both free and custom domain email addresses. Check which option is a better choice.