Resources

Margaret Sikora

Chief Operating Officer at Woodpecker.co

Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.

MARGARET'S POSTS

Quick Legal Guide to Email Outreach: 6 Rules to Follow

As with any form of business communication, there are a couple of rules you need to follow to make your email outreach professional. I took some time to research the requirements for a proper email outreach in countries, such as Canada, China, Australia, New Zealand, not to mention the United States (with recently updated California law), Norway, Germany, Switzerland, and of course, the rest of the countries that are a part of the European Union (read about GDPR here).

9 Tips for Making Your Cold Emails More Persuasive

Here’s your mission, should you choose to accept it. Write a brief email to someone who doesn’t know you and who is not expecting to receive anything from you and persuade them to do something that you ask. 
woodpecker ai tools part 2

AI Guide for Writing Cold Emails: Part 2 – Prompts

Prompts are very important when creating AI-generated content because it tells the AI tool everything about the kind of content you want to produce. The more information you provide in your prompt, the more aligned the final product will be with what you have in mind. 
AI email writing assistants

AI Guide for Writing Cold Emails: Part 1 – Frameworks

It’s no secret that AI text generation tools can get the job done faster than you can. And more creatively than you can. And with more detail than you can. And do it all in a hundred different ways you would probably never think of on your own. 

The Risks and Rewards of Using Automation on LinkedIn

In our last post about LinkedIn, we looked at some of the names you’ll find on the long list of tools available for automating certain activities on the world’s biggest platform for professionals.  And in that post, before we started looking at individual tools, we included a short reminder that, officially, LinkedIn forbids their use and putting them to work on your profile can result in bans or suspensions from your account. 

How to Use LinkedIn to Build Your Personal Brand?

We might not like to admit it, but the truth is we’re all influenced by the power of brands. The coffee we drink, the shoes we wear, the electronics we buy and a million other things are all determined by the brand names that we prefer.
best email service provider

Which Email Service Provider is the Best for Cold Outreach?

Before you can create and send great cold email campaigns, you need to integrate your cold email platform with an email service provider (ESP).