Resources

Margaret Sikora

Chief Operating Officer at Woodpecker.co

Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.

MARGARET'S POSTS

Quick Legal Guide to Email Outreach: 6 Rules to Follow

As with any form of business communication, there are a couple of rules you need to follow to make your email outreach professional. I took some time to research the requirements for a proper email outreach in countries, such as Canada, China, Australia, New Zealand, not to mention the United States (with recently updated California law), Norway, Germany, Switzerland, and of course, the rest of the countries that are a part of the European Union (read about GDPR here).
Request a Meeting Email Template - cover photo

20+ Request a Meeting Email Templates

Crafting an effective meeting request email is a fundamental skill that can significantly impact your professional relationships and outcomes. By using clear subject lines, personalizing your message, and being concise yet informative, you can increase your chances of getting a positive response.
sales email automation tools - cover photo

9 Best Sales Email Automation Tools to Skyrocket Sales Results

A sales automation tool can help your team in more ways than one. From using templates, sequences, advanced segmentation, follow-ups, sales forecasting, and more, sales automation platforms for email remove countless repetitive tasks from your plate.
sales email tracking tool - cover photo

What is the Best Sales Email Tracking Tool in 2025?

Using a sales email tracking tool is crucial if you want to approach emails strategically. When you start tracking how your emails perform, you can better understand your email marketing efforts and your audience's preferences.
outbound email templates - cover photo

The 10 Best Outbound Email Templates for Sales Teams in 2025

A major sales deal can begin with a great email. Sounds impossible? Not if you do it right. Let's get right to crafting outbound emails that catch attention and drive conversions. We're talking email sales templates, examples, and strategies from emails that drive sales.
outreach email marketing - cover photo

A Guide to Effective Outreach Email Marketing

Each email outreach campaign you launch is a step towards understanding your audience better and sharing your message. It's like having a chat with millions, one email at a time. 
2024 yahoo email guidelines

2024 Yahoo Email Guidelines: What You Need to Know

In February 2024, Yahoo introduced changes that are impacting all emails sent to each Yahoo mail account. The new rules are designed to improve user experience and ensure that emails are delivered effectively.