Margaret Sikora

Chief Operating Officer at Woodpecker.co

Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.

Outreachbin for Email: Pros, Cons, Pricing and Alternatives (2025) - cover photo

Outreachbin for Email: Pros, Cons, Pricing and Alternatives (2025)

Getting through to real people is harder than ever in 2025. With so many messages going to spam automatically, it's hard to break through the noise and make each recipient feel special and get them to take action.

Best Sales Email Sequence Examples for 2025 - cover photo

Best Sales Email Sequence Examples That Get Replies

Crafting a sales email sequence is like setting the rhythm for a perfect dance. Each step must flow seamlessly, guiding your audience from curiosity to commitment. Whether it's a cold email sequence or a nurture email sequence, understanding the nuances of timing, messaging, and audience pain points is key.

Cold Email Drip Campaign: All the Whys and Whats - cover photo

How to Set Up a Powerful Cold Email Drip Campaign

Why do most email campaigns fizzle out? One-and-done emails don’t cut it anymore—they’re like throwing a dart blindfolded.

Selzy for Email Marketing: Pros, Cons, Pricing and Alternatives (2025) - cover photo

Selzy for Email Marketing: Pros, Cons, Pricing and Alternatives (2025)

Are you looking for an email marketing tool that goes beyond the traditional features offered in industry leaders such as MailChimp? Selzy's email marketing platform surprised us with a good mix of AI tools and features for email campaigns of all shapes and sizes.

Best Bulk Emailing Services (+ What to Use Instead) - cover photo

Best Bulk Emailing Services (+ What to Use Instead)

Bulk emailing has been the marketing backbone for businesses of all shapes and sizes. It’s fast, scalable, and doesn’t drain your budget. But let’s face it: blanket emails tossed out like confetti at a parade just don’t cut it anymore.

Mergo Mail Merge: The 2025 Review - cover photo

Mergo Mail Merge: The 2025 Review

Before cold outreach became the hot new thing, marketers used something called mail merge. This simple approach combined Google Sheets and Gmail to send out a large number of emails with some level of personalization.