The 2024 Rocketreach Review: Pros, Cons and Top Alternatives

Rocketreach cover photo

Do you have an amazing product or service to sell but no one to sell it to? You need an accurate database of phone numbers, company connections, profiles on popular social media sites, and more. Rocketreach is a tool that promises all of them, and the ability to reach out to these companies through emails.

Today, we take a look at Rocketreach: its top features, pricing, some of its downsides as well as the best alternatives for outreach.

What is Rocketreach?

Rocketreach is a tool for finding lead data and reaching out to prospects.

Founded by Daversa partners, Rocketreach is a sales and recruiting intelligence solution for finding prospects and reaching out to them. With Rocketreach, you can build automated prospect lists, get intent data about your leads and their company, get AI-recommended leads in companies you want to reach out to, and more.

This tool lets you discover company connections through their email finder and then reach out to them using email.

Top Rocketreach features

Some of the features that make Rocketreach an interesting choice for marketing and sales teams include:

  • Phone number and email finder
  • Accurate lead data finder thanks to advanced search
  • Prospecting list builder
  • Browser extension for prospecting in Chrome as you’re on a website
  • APIs and integrations for connecting Rocketreach data with your existing toolset
  • Writing and automating messages to contacts directly from Rocketreach

For most people, Rocketreach has all the tools you need in one place to find lead data for any business and reach out to them.

Rocketreach pricing

There are two ways to purchase Rocketreach: individual and team tiers.

In the Individual tier, there are three pricing plans available:

  • Essentials ($39 per user per month)
  • Pro ($99 per user per month)
  • Ultimate ($249 per user per month)

As for the Team tier, these are the plans you can choose from:

  • Team Pro ($83 per user per month)
  • Team Ultimate ($207 per user per month)
  • Custom (reach out to sales to get a custom quote)

Both tiers can be purchased on a monthly or annual basis. All of the prices above are for paying annually while paying per month is significantly more expensive.

Rocketreach downsides and user reviews

When it comes to the biggest downsides of Rocketreach, the pricing is the most commonly mentioned issue. Simply put, the only way to get a good price for this tool is to purchase it annually. For small businesses, this can be a big leap of faith as it requires significant investments upfront.

The second most common issue with Rocketreach is the accuracy of their database. If you’re looking to make a connection with some of the largest companies out there, you may face a wall because the info is dated or simply inaccurate.

Other reports from users state that this tool can be a bit slow when it comes to mining for data such as phone numbers.

Best Rocketreach alternatives to try in 2024

Rocketreach does not fit the bill and you don’t want to resort to Google for finding relevant lead data? Here are some of the world’s best Rocketreach competitors you should be aware of in 2024.

Woodpecker

 Woodpecker homepage

Woodpecker is a sales outreach and email automation tool designed to enhance email deliverability and enable personalized messaging at scale. It’s particularly well-suited for agencies and teams looking to streamline their outreach efforts.

Key Features:

  • Automated Follow-ups with Personalized Messages: Woodpecker automates follow-ups while keeping messages personalized, ensuring consistent communication with prospects.
  • A/B Testing: Optimize your campaigns by testing different messages and strategies to find what works best.
  • Easy Integration & Account Onboarding: Simplifies the setup process and connects seamlessly with other tools, making it easy to get started.
  • Condition-based Campaigns & Manual Tasks: Tailor your campaigns based on specific conditions for more targeted and effective outreach.
  • Email Deliverability Monitor: Helps maintain high deliverability rates, keeping your emails out of the spam folder.
  • Timezone Detection: Sends emails at the optimal time based on the recipient’s timezone.
  • AI Tools for Personalized Videos: Increase engagement by creating custom videos for your prospects.
  • Warmup & Recovery: Ensures your email accounts are in top shape before campaigns.
  • Unlimited Team Members: Offers flexibility for teams of any size.

Pricing:
Woodpecker pricing starts at $39 per month.

Downsides:
While Woodpecker is a powerful tool for email automation, it lacks in-built LinkedIn automation tools compared to other alternatives. However, it compensates with seamless integrations, such as with Hunter, to support cold outreach strategies.

Ready to give it a try? Sign up for a free trial of Woodpecker today!

Apollo

Apollo homepage

Apollo is an all-in-one sales platform designed to streamline the entire sales process—from lead sourcing and enrichment to prospecting, engagement, and closing deals. As a Rocketreach alternative, Apollo provides a robust suite of tools to help your sales team work more effectively and close more deals.

Key Features:

  • Lead Sourcing & Enrichment: Apollo offers comprehensive tools for finding and enriching leads, ensuring you have detailed information to work with.
  • Prospecting Tools & Lead Scoring: Apollo helps you prioritize leads through advanced scoring mechanisms, improving your outreach efficiency.
  • Chrome Extension: Communicate seamlessly through Gmail and LinkedIn with Apollo’s Chrome extension, making it easy to manage outreach directly from your browser.
  • Email & Call Sequences: Create and launch both manual and AI-built sequences for email and calls, making it easier to engage with prospects and guide them through the sales funnel.

Pricing:
Apollo’s pricing starts at $49 per user per month, offering unlimited email credits. There is also a free plan available.

Downsides:
Despite its comprehensive feature set, Apollo has a few notable downsides. The lack of a unified dashboard for multiple users can make team collaboration challenging. Additionally, there are concerns about potential penalization for overlapping IP addresses in shared office spaces.

Users have reported issues with data accuracy, particularly with phone numbers and emails, and some find the setup process for sequences to be slow. The user interface is also considered outdated, and Apollo’s rapid growth has led to certain features not working as smoothly as expected.

User Reviews:
Apollo users appreciate the platform’s strong search function and seamless CRM integrations, particularly with Hubspot. Creating and launching sequences is straightforward, which is a significant advantage.

However, users have expressed frustration with the inflexible pricing structure for smaller teams and have consistently rated customer support as poor. Despite its powerful features, Apollo’s usability could benefit from improvements in support and interface design.

Snov.io

Snov.io homepage

Snov.io is a versatile platform offering a wide range of sales tools, making it a strong alternative to Rocketreach for businesses looking to streamline lead generation and outreach through email and LinkedIn.

Key Features:

  • Email & Prospect Finder for LinkedIn: Snov.io helps you discover leads via LinkedIn and find their contact information, streamlining your outreach efforts.
  • Email Verifier & Drip Campaign Creator: Ensure your emails reach the right inboxes and set up automated follow-ups with drip campaigns.
  • Email Warmup & Gmail Email Tracker: Warm up your email accounts to improve deliverability, and track emails sent through Gmail.
  • Sales CRM: Manage your sales pipeline efficiently with Snov.io’s built-in CRM, helping you stay organized and close deals faster.

Pricing:
Snov.io starts at $30 per month, with a free trial offering 50 credits per month. However, key features like email verification, integrations, and API access are only available in paid plans.

Downsides:
While Snov.io offers a robust set of features, it comes with a few drawbacks. The setup process can be challenging for beginners, and the pricing structure may not be scalable for businesses with a large number of email addresses, making it less cost-effective for smaller companies. Additionally, the data enrichment feature has been noted for its low accuracy, and customer support has been reported as unresponsive.

User Reviews:
Users have reported mixed experiences with Snov.io. Common issues include difficulties with the user interface, inaccuracies in email verification, and the high cost of using the platform at scale. Despite its feature set, the data enrichment capabilities often fall short, and customer support could be more responsive.

Clay

Clay homepage

Clay is a robust tool designed for teams looking to scale personalized outreach by leveraging enriched contact data and AI-driven features. It’s a strong alternative to Rocketreach, especially for those focusing on highly customized outreach efforts.

Key Features:

  • Integrations with 75+ Data Sources: Clay integrates with a wide range of data providers, allowing you to gather comprehensive lead information.
  • Waterfall Enrichment: This feature pulls data from multiple sources simultaneously, ensuring that you get the most complete and accurate information possible.
  • AI Research Agent: An AI-powered tool that helps you gather detailed insights on your leads.
  • AI Email Builder: This feature automatically personalizes outreach emails based on the enriched data, making your communication more relevant and effective.

Pricing:
Clay offers a range of pricing plans to suit different needs:

  • Free Plan: 100 monthly credits.
  • Starter Plan: $149/month for 2,000 credits.
  • Explorer Plan: $349/month for 10,000 credits.
  • Pro Plan: $800/month for 50,000 credits.
  • Enterprise Plan: Custom pricing is available upon request.

Downsides:
While Clay is feature-rich, it has a few drawbacks. The platform could benefit from more outreach templates, and the credit system can be confusing. Additionally, with so many features, there is a learning curve. The HubSpot integration has also been reported to be buggy by some users.

User Reviews:
Users have mixed feelings about Clay’s credit system, with some finding it overpriced compared to using API keys directly. Despite this, many see Clay as a game-changer, particularly for No-code outbound sales.

The product is still evolving, and while more templates and improved de-duplication would be welcome, users appreciate the overall value and potential of the tool. Some issues with the HubSpot integration have been noted, but the Clay team is reportedly working to resolve them.

Evaboot

Evaboot homepage

Evaboot is a specialized tool designed to help you extract and export data from LinkedIn Sales Navigator, making it a strong alternative to Rocketreach for teams focused on cold outreach campaigns.

Key Features:

  • Lead Export: Export leads from LinkedIn Sales Navigator into a CSV file, streamlining your data management process.
  • Data Cleaning & Formatting: Automatically cleans and formats exported data, ensuring you work with accurate and organized information.
  • Lead Filtering: Use advanced filters to refine your lead list, targeting the most relevant prospects for your campaigns.
  • Email Finding & Verification: Evaboot not only identifies emails but also verifies them to reduce bounce rates.

Pricing:
Evaboot starts at $9 per month, providing 100 credits. A free trial is also available.

Downsides:
Evaboot is limited to lead generation and export functions. It lacks features for sending emails, setting up sequences, or personalizing outreach.

User Reviews:
Users appreciate that Evaboot delivers on its promises but note that the data could be more comprehensive, especially regarding historical job positions. Additionally, some users have reported higher-than-expected email bounce rates.

Conclusion

Rocketreach has some of the most competitive prices in the industry and for customers in the SMB sector, this can be a huge limitation. Their services are solid, but not the best, with many customers stating that the data is not very accurate. The great news is that there are many competitors ready to take its place.

Woodpecker can’t find business emails or phone numbers, yet, but we’re working on it. For now, we can give you a way to reach out to potential customers and turn cold email into a profitable channel for your business.

Grab your free trial of Woodpecker today!