MEG'S POSTS
Dos and Don’ts in Cold Emailing. How to Write a Cold Email that Wins Leads?
You created a highly targeted prospect list and carefully scheduled the campaign. Everything went smoothly from the technical side, yet you received just a few positive replies. What went wrong, then? The problem may be in the message itself. Read on to learn what are the dos and don’ts for writing cold emails. Check what you can change in your cold email copy and subject line to get more positive replies.
How to Create a Webinar Sales Funnel and Boost Webinar ROI?
In search of new ways to boost sales these days, many companies have started hosting webinars. For some, it’s uncharted territory and a new challenge to deal with. Others look for smart ways to scale their existing efforts. No matter if you’re a webinar newbie or you already have some experience in this field, a smooth, efficient, and scalable process should be the foundation of your webinar sales funnel. Let me show you how you can leverage the power of automation to generate and nurture your webinar leads until they try your product.
How to Create a Webinar Sales Funnel and Boost Webinar ROI?
In search of new ways to boost sales these days, many companies have started hosting webinars. For some, it’s uncharted territory and a new challenge to deal with. Others look for smart ways to scale their existing efforts. No matter if you’re a webinar newbie or you already have some experience in this field, a smooth, efficient, and scalable process should be the foundation of your webinar sales funnel. Let me show you how you can leverage the power of automation to generate and nurture your webinar leads until they try your product.
Step-by-step Guide to A/B Testing Cold Emails and Follow-ups in Woodpecker
Cold emailing requires some experimentation and learning by trial and error to get it right, trying out different subject lines or various versions of email copy to see what’s working and what’s not. And there’s no better way to find that out than by A/B testing. Today I have a pleasure to introduce you to A/B tests in Woodpecker, a new feature we’ve just rolled out. First, let’s have a closer look at what elements of your cold email you should test to improve your open and reply rates. And then I’ll show you how to carry out an A/B test step by step based on an example. Here we go.
What to Pay Attention to While Generating International B2B Leads?
We’ve stated many times on this blog that when it comes to cold emailing one solution does not fit all. Especially when you contact prospects from various parts of the world. The approach to cold emails differs slightly from country to country. In order not to commit a cold email faux pas, you should make yourself familiar with an email etiquette of the country you target. Check what nuances you should pay attention to before running your first international cold email campaign.
AI-powered Interest Level: Automatic Way to Measure Your Campaign’s Success
What metric gives you the best picture of how successful your cold email campaign is? The open rate tells you how interesting the subject line was for prospects. But opening your email is just half of success. The reply rate indicates how many recipients remained interested enough to read the message and respond to it. But it’s too generic as it also includes the negative replies. So it’s actually the interest level that gives you the best idea of how effective your campaign is as those interested prospects are on the best way to becoming your new customers.
5 Tips for Effective Sales Prospecting in 2020
Looking for ideas to level up your prospecting game in 2020? Here you are -- I put together a list of 5 sales prospecting tips worth implementing into your lead generation strategy this year and onwards since I believe they are pretty much everlasting. Get yourself a nice cup of coffee and read on.
How to Qualify Your New Sales Leads? 5 Signs that a Lead Isn’t the Right Fit
Not all of your sales leads are equal in terms of quality. Even when it seems that at first glance they match your Ideal Customer Profile. In this article, you’ll learn how to qualify new sales leads from the moment you first reached out to them all the way through to your first call or demo. With this information at hand, you’ll be able to spot which leads aren’t a good fit for your product and whether you should still pursue them or rather shift your focus to more promising contacts.