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Resources

Meg Kawalkowska

Meg was the Content Manager at Woodpecker. She's passionate about educational content creation. You can always spot her either writing or reading.

MEG'S POSTS

Dos and Don'ts in cold emailing. How to write a cold email that wins leads?

Dos and Don’ts in Cold Emailing. How to Write a Cold Email that Wins Leads?

You created a highly targeted prospect list and carefully scheduled the campaign. Everything went smoothly from the technical side, yet you received just a few positive replies. What went wrong, then? The problem may be in the message itself. Read on to learn what are the dos and don’ts for writing cold emails. Check what you can change in your cold email copy and subject line to get more positive replies.

How to Create a Webinar Sales Funnel and Boost Webinar ROI?

In search of new ways to boost sales these days, many companies have started hosting webinars. For some, it’s uncharted territory and a new challenge to deal with. Others look for smart ways to scale their existing efforts. No matter if you’re a webinar newbie or you already have some experience in this field, a smooth, efficient, and scalable process should be the foundation of your webinar sales funnel. Let me show you how you can leverage the power of automation to generate and nurture your webinar leads until they try your product.

Working at Woodpecker: 3 Principles We Stand By

Recently our CEO Matt Tarczynski, together with two other start-up founders, took part in an interview broadcasted by Radio Wroclaw. They engaged in an interesting discussion about modern labor market trends, the role of a leader in the modern world and Millennials’ attitude towards work, money, and life in general. Between the lines, Matt gave some first-hand insights about the core values we live by in Woodpecker. Read more what principles we cherish at Woodpecker.