Cold Email templates gallery

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General sales-oriented outreach

6 templates

General sales-oriented outreach

Sometimes you need to strike a balance between targeting a certain audience but keeping the language general enough so that you won’t be limited to a very particular subset of that audience. There’s nothing wrong with keeping things general but still professional and aimed at starting a conversation. The details of the pain points faced by the prospect and other details can be covered at later stages, for now it’s just a matter of finding a way to show the prospect that you have something worth sharing that deserves their interest and attention. Social proof, general curiosity, fear of missing out, the promise of a quick fix to a problem — all these and more can be used at this stage to provide the spark that turns prospects into customers. Use these general sales-oriented outreach templates to establish yourself as someone worthy of their time and attention.
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Learn how to use cold email templates

How to use these cold email templates

Browse templates from the categories on the left, choose one you like, and customize it in the editor. And that’s it! Copy the text to your clipboard or send it via email.

What industries do the templates cover?

We have cold email templates for sales, marketing, recruitment, real estate, and networking. We also included templates for follow-ups.

Can I customize the templates?

Of course – and you should! You can customize them directly on the website. Just click on the section you want to change and enter your text. Click "Confirm" to save your changes. Your changes will remain saved as long as you don't refresh the page.

Can you guarantee these templates will work?

We prepared our templates based on years of experience we have in cold outreach, and we've added tips to sections to shed more light on the best practices for cold emails. We can't guarantee the success of your campaign, though, as email copy is only one piece of the puzzle. It also depends on other factors like the quality of your prospect base, your technical settings, and many more.