In 2016, I wrote around 20 posts about prospecting tools and tactics. I decided to prepare a little synthesis of the prospecting know-how I've shared with you so far. Here's the outbound prospecting process divided into 5 steps.
6 mins readWhat a great year 2016 was for us! It was so thanks to our users, readers, partners, and supporters. We can't thank you enough, guys. We hope 2017 will be even better. As Woodpecker team, we wish you... Well, see it for yourselves.
1 mins readHere's another part of Prospect List Building Tools Review. This week we're presenting AeroLeads – a tool that helps you collect prospects' data from LinkedIn, and other platforms like Crunchbase or GitHub, among others. Pushkar Gaikwad – the founder of AeroLeads told me a lot about the tool by answering my 8 questions. I also gave AeroLeads a spin myself and I'm sharing my experience in the second part of this post.
14 mins readQuestion: Is there a golden way for getting a quality contact list of sales leads? The answer, sad but true: No, there isn't. But there are at least three good enough ways worth trying. All of them have their pros and cons. Not all of them will match your particular process of generating sales leads. The key is to choose those that work best for you and your company. Here's a short analysis of the three ways to help you decide where to start from.
14 mins readProspect List Building Tools Review is back. This time, we checked out LeadIQ – a prospecting tool created in San Francisco. I interviewed Cole Fox, their Chief Sales Hacker, and found out how to build extended, up-to-date lists of prospects including more than just names and emails. Meet Cole and discover another smart plugin for outbound prospect list building.
12 mins readHow do you know if your campaigns work or not? The answer is of course: metrics. What outbound sales metrics should you track? What affects delivery rate and what can you do to boost it? What can you change in your email content and settings to get more opens, more (positive) replies, and more customers? In this article, we investigate the most important sales metrics for outbound campaigns.
14 mins readInbound vs Outbound – this seems like an endless dispute to me. On the one side, you've got people who claim outbound techniques are just wrong and unethical, whereas inbound is the only effective way to generate new valuable leads. On the other side, there are people who strongly advocate outbound, because that's what has really worked for them like no inbound tactic before. So whose advice are we supposed to follow? Which one works better in B2B: inbound vs outbound marketing?
15 mins readIf you're doing outbound sales, you've probably heard about the ABSD (Account Based Sales Development) trend lately. Is it new? Is it for everyone? Is it a revolutionary approach that will bring you $$$ as soon as your sales team adopts it? What is it, really? Check out the short introduction to ABSD in simple words.
11 mins readAnd here we go with the fifth part of our Prospect List Building Tools series. Meet Pardeep Kullar and Joe d'Elia, who have created and are developing Anymail finder. Learn about the Chrome plugin that will help you build targeted email lists while visiting prospects websites. Discover a tool that will find email addresses in bulk for a list of names and companies you've prepared in a spreadsheet.
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