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Working at Woodpecker: 3 Principles We Stand By
Recently our CEO Matt Tarczynski, together with two other start-up founders, took part in an interview broadcasted by Radio Wroclaw. They engaged in an interesting discussion about modern labor market trends, the role of a leader in the modern world and Millennials’ attitude towards work, money, and life in general. Between the lines, Matt gave some first-hand insights about the core values we live by in Woodpecker. Read more what principles we cherish at Woodpecker.
5 Tools to Improve Your Cold Email Campaigns(+ Bonus One)
Here's another blog post for you. This time the one everybody loves to talk about -- tools. I asked one cold email sender about his recommendations and he quickly put this blog post together. Learn what he uses to send his cold email campaigns.
7 Little-Known Woodpecker Features, and Do you Use Them?
Who doesn't love discovering new app hacks or using features that could help them? I'm sure there's a tech-savviness inside of most of you. And most of you would love to find out whether you use the app to the fullest. We have some app hacks for you. Let's find out if you know about them.
4 Things You Need To Know When Choosing An Email Provider
There are a couple of things you need to pay attention to before you set up a separate email account for outbound. But first, what are the services that offer email accounts? The most popular email host among our users is Gmail. Then, we tend to spot accounts at Outlook, Zoho and GoDaddy. But you can also set up an account at Yahoo! Mail, AOL Mail, ProtonMail, Rackspace, and the like.
How to Analyze Campaigns Beyond Open Rates?
Have you ever wondered how to track link clicks in your campaigns? Seems Adam Ziółkowski has found a way when he worked on outbound campaigns at Livespace. It's a tactic borrowed from marketing. You just put UTM tags and monitor your campaign in Google Analytics. Read to learn from Adam how to do it.
Customer Case Study: How Katallyze.io Uses Email to Help their Clients
I got the pleasure to talk with one of our customers, Kwesi from Katallyze.io, who uses the Woodpecker Agency Panel. Kwesi answered all of my questions about cold emailing at their company, and I'm sure you can get a lot of useful advice from it.
Quick Legal Guide to Email Outreach: 6 Rules to Follow
As with any form of business communication, there are a couple of rules you need to follow to make your email outreach professional. I took some time to research the requirements for a proper email outreach in countries, such as Canada, China, Australia, New Zealand, not to mention the United States (with recently updated California law), Norway, Germany, Switzerland, and of course, the rest of the countries that are a part of the European Union (read about GDPR here).