There’s a group of prospects that visit your website at least once but they don’t take any action whatsoever. They don’t sign up for a free trial, they don’t sign up for a newsletter. Sometimes they might do that out of distraction, heavy workload, or absent-mindedness rather than them not liking your offer.
Zoltan Gero, our guest writer for today, believes it’s a perfect reason – a trigger – to contact those prospects by sending them a not-so-cold email campaign. He describes a step-by-step process of contacting those companies using Leadberry and Woodpecker integration via Zapier.