Sandra Wilk - Senior Content Creator at Woodpecker

Sandra Wilk

Editor in Chief at Woodpecker.co

Sandra is a language geek. She enjoys creating stuff and chatting with people, and there are few things she appreciates more than a good story.

How to Hire an SDR to Handle Cold Emailing at Your Company?

When you’re about to hire an outbound specialist but know zip about cold mailing yourself, you might find yourself stabbing in the dark. Should you hire one specialist or split the job into two positions? Where do you look for candidates? What questions should you ask them to assess if they’ll do a good job prospecting and reaching out to prospective clients? I believe this blog post will help you maneuver through the hiring process and find a good Sales Development Representative to handle cold mailing at your company.

SaaS Partner Program – How to Find and Pitch to Partners?

Getting new partners for your SaaS Partner Program might be challenging. Getting new partners that fall within your Ideal Partner Profile might be even more difficult. With the right tools in the box, though, you might find it as easy as can be. Follow this clear 3-step path to get more partners and an increasing stream of new leads. Let’s start, shall we?

Customer Case Study: How Pearl Lemon Leads Grows on Personalized Emails

Would you like to meet one of our clients and get to know what their lead generation strategy is? Deepak Shukla from Pearl Lemon Leads, a lead generation agency, shares how his team uses Woodpecker in their daily work. Keep reading to get an insight into how they approach their prospective customers.

How to Use Social Listening Tools to Better Personalize Your Cold Outreach?

Personalization is one of the golden rules of cold emailing. Throughout this blog, you’ll find many arguments behind using personalized snippets in your email copy. The more personalized it is, the higher the chance of getting a reply.

Customer Case Study: ProSales Connection Shows Their Lead Gen Process

It’s always a great pleasure for us to talk to our customers and hear how Woodpecker helps them solve their pain points and grow their businesses. This time I’ve talked to Dora Fredenburg from ProSales Connection, who is one of our loyal customers. She shared how they use Woodpecker to make their cold email outreach as easy as possible and generate more leads, both for them and their clients.

Get your Prospects’ Email Addresses Verified: Native Bouncer Integration

We’re excited to announce that Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender’s reputation. What is Bouncer? It’s a tool that verifies your prospects’ email addresses and sends messages only to validated email addresses, ensuring not a single unwelcome email address slips through. We’ve been testing Bouncer and other email verification tools for some time to choose the one that works best for us and offers the most value to our users, and Bouncer turned out to be the one we were looking for.