Sandra Wilk - Senior Content Creator at Woodpecker

Sandra Wilk

Editor in Chief at Woodpecker.co

Sandra is a language geek. She enjoys creating stuff and chatting with people, and there are few things she appreciates more than a good story.

2021 in retrospect - Woodpecker.co

2021 in Retrospect: What’s Been Going on at Woodpecker?

With 2022 just around the corner, take a moment with me and see how Woodpecker changed in the last 365 days.

Email warm-up tool - Woodpecker

Woodpecker Warm-up & Recovery: Warm up Mailboxes and Domains Automatically

We’ve just launched an email warm-up and recovery feature - included in price for all our premium users. 

How-Many-Touches-Should-You-Include-in-a-Multichannel-Sales-Cadence

How Many Touches Should You Include in a Multichannel Sales Cadence?

Engaging with prospects across different channels can increase your chances of starting a conversation with a good-fit prospect and ultimately - striking a deal. But how do you decide on the number of touches across channels to not come off as too pushy, and yet be effective? 

How to re-engage lost leads in SaaS

How to Re-engage Lost Leads in SaaS

If you’re a salesperson for a SaaS company, you know very well how many leads try your product every month but don’t become customers. I asked SaaS onboarding specialist Aaron Krall to share his insights on how to reignite conversations with leads who didn't convert, and added them to the ebook I wrote - How to Grow SaaS with Email. Today I’d like to share the chapter on our blog.

adding if before campaign in Woodpecker

Setting an If Before a Campaign: Connect with Two Prospect Groups Within One Campaign

Want to contact CEOs and Marketing VPs with a personalized flow, tailored to each of the groups? Prospects from your and other countries?

How to start a lead generation business

How Do You Start a Lead Generation Business?

You’ve been handling leads either as a sales rep or marketer in a full-time position for a couple of years - at least. You know many tricks of the trade, but you’ve never done it on your own before. Or maybe you have, but not at scale.