Sandra Wilk

Content Marketing Specialist at Woodpecker.co

Sandra is a language geek. She enjoys creating stuff and chatting with people, and there are few things she appreciates more than a good story.

How-Many-Touches-Should-You-Include-in-a-Multichannel-Sales-Cadence

How Many Touches Should You Include in a Multichannel Sales Cadence?

Engaging with prospects across different channels can increase your chances of starting a conversation with a good-fit prospect and ultimately - striking a deal. But how do you decide on the number of touches across channels to not come off as too pushy, and yet be effective? 

Woodpecker Calls (App for Android): Engage with Prospects Wherever You Are

Woodpecker Calls - our call scheduling & tracking app - is now available in Google Store. It allows you to easily include phone calls into your Woodpecker outreach, and you can call your prospects in the most natural way - straight from your phone, instead of using VoIP on your computer.

How to re-engage lost leads in SaaS

How to Re-engage Lost Leads in SaaS

If you’re a salesperson for a SaaS company, you know very well how many leads try your product every month but don’t become customers. I asked SaaS onboarding specialist Aaron Krall to share his insights on how to reignite conversations with leads who didn't convert, and added them to the ebook I wrote - How to Grow SaaS with Email. Today I’d like to share the chapter on our blog.

adding if before campaign in Woodpecker

Setting an If Before a Campaign: Connect with Two Prospect Groups Within One Campaign

Want to contact CEOs and Marketing VPs with a personalized flow, tailored to each of the groups? Prospects from your and other countries?

How to start a lead generation business

How Do You Start a Lead Generation Business?

You’ve been handling leads either as a sales rep or marketer in a full-time position for a couple of years - at least. You know many tricks of the trade, but you’ve never done it on your own before. Or maybe you have, but not at scale.

What is BIMI?

What Is BIMI and How Can It Affect Your Email Deliverability?

SPF, DKIM and DMARC records are the golden trio of email authentication - you probably already know that.  But for the last couple of years a new email standard has been emerging. It’s called BIMI and it strongly relies on the above 3 mechanisms. See what BIMI is all about and how it can benefit you.

Turn knowledge into results

Send follow-ups that make a business thrive

Enter your email