Justyna Waciega
Content Marketing Specialist
Justyna is a Content Marketing Specialist at Woodpecker with a passion for travelling. She graduated the University of Edinburgh where she studied International Business in 2022.
Cold emailing can bring many rewards, but that's only when you figure out all the variables, fine-tune your target audience and their needs and have a crazy good offer they can't refuse. And unfortunately, we can't help with all of that.
Outbound email marketing allows you to extend your reach beyond your existing clientele or those already familiar with your brand.
From creating an interesting subject line to sending a follow-up email, each step is essential for building connections and starting engaging dialogues with industry experts.
Most people who have a large number of cold emails to send do a pretty poor job at it. You can get great results, but only if you know how many emails to send daily.
Lead generation agencies are mostly used to working with email marketing, social media marketing, and PPC advertising to generate leads for their clients. However, there’s one marketing technique that these companies might be missing to promote themselves – SEO.