Folderly: Marketer’s Review for 2025 [+ Alternatives]

Folderly - cover photo

Looking for a great email deliverability tool? Folderly is a solid choice, but tools with similar pricing and even more powerful features might be available.

Do you want better integration, more straightforward setup, or advanced analytics? Let us present you with the options. We’ll also review what makes Folderly stand out and how it compares to the alternatives.

Folderly: What’s the tool about?

Folderly's homepage.

Folderly is an email deliverability tool that helps businesses manage their sender reputation and improve the chances of emails landing in the inbox. It checks the status of your emails and ensures they are not sent to the spam folder. Folderly monitors campaigns, tracks spam triggers, and offers real-time solutions. It also works with major email platforms like Gmail, Outlook, and Yahoo.

Key features and tools

  • Email deliverability
  • Email spam checker
  • Real-time monitoring
  • Integration with major ESPs
  • SPF and DMARC generator
  • Email revenue calculator
  • Email placement checker

How much does Folderly cost?

Folderly starts at $96 per monthly mailbox for 1-9 mailboxes. For 10-24 mailboxes, it costs $72 per mailbox per month. Inbox Insights paid plans start at $79 per month for unlimited tests. The Pulse portion has custom pricing.

Cons of Folderly

  • Pricing is high compared to other tools
  • Initial onboarding may take time to learn
  • Email warmup feature can cause issues
  • Customer support response times can be slow
  • Automated email-sending errors have been reported

Alternatives of Folderly

Consider your options – there may be something better out there.

01 Woodpecker

Woodpecker's website view.

Woodpecker is a cold email tool for businesses that want to manage email campaigns and deliverability. It helps keep emails out of spam by rotating inboxes, verifying addresses, and offering free warm-up accounts.

Its key features include inbox rotation, spam detection, centralized inbox, and adaptive sending, which help maintain a high sender reputation. You can use an AI writer that assists you in writing messages in a human way. The tool integrates with major platforms and offers GDPR compliance for better data processing security.

Pricing starts at $20 per month for basic users, with the agency plan at $33 per month. Users like Woodpecker for its user-friendly interface and intuitive design, which make managing cold email campaigns simple and smooth.

Many appreciate the high deliverability rates, which help emails land in inboxes. They also highly value the ability to personalize email sequences and the free email warm-up feature.

02 Quickmail

Quickmail homepage, a Folderly alternative.

Quickmail is a cold email outreach tool that helps businesses and agencies manage their campaigns while maintaining high deliverability.

It automates drip campaigns, personalizes messages, and handles follow-ups, keeping inboxes organized. Key features include inbox rotation, email warmup, and split testing.

Pricing starts at $49 per month for the basic plan, with higher tiers offering more emails and features like CRM integrations. There are some limits, though.

Some users find the tool’s setup challenging and feel the analytics could be more detailed. Additionally, while the email warmup feature is praised, it is sometimes considered slow, and customer support can be less responsive than expected. Check out Quickmail’s reviews.

03 Mailshake

Mailshake homepage, a Folderly alternative.

Mailshake is a tool that helps sales teams reach new customers by sending personalized cold emails and content, making phone calls, and connecting with prospects on LinkedIn.

It allows email verification, ensures emails are valid, and helps set up campaigns quickly. AI support personalizes emails, and LinkedIn automation allows seamless connections with prospects. Mailshake’s data finder filters prospects by role, location, or company. It also has a browser extension and many integrations.

Pricing starts at $29 per month, with higher tiers offering unlimited email sending, phone dialing, and LinkedIn automation.

However, users may face challenges like limited customization, slow response times from customer support, and difficulty managing data. Beginners can find it complex to navigate the site, and uploading leads might cause issues, leading to errors in email data.

Conclusion

Is Folderly not enough? It’s got some amazing features, such as managing email content and deliverability, but it doesn’t include any tools to help create or send emails.

Woodpecker, on the other hand, offers a complete cold email solution with features like inbox rotation, centralized inbox, and AI-powered email personalization to handle both deliverability and outreach.

Be sure your email lands in the recipients’ inboxes. Click here to sign up for Woodpecker — it takes only a few seconds.