Margaret Sikora
Chief Operating Officer at Woodpecker.co
Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.
Yesware Email Tracking – Is it Any Good?
If you're just starting with email outreach or thinking about switching from your current software, you're probably looking for something that gives you real insights without the hassle.
How to Build a Killer Sales Sequence in B2B
An automated, multi-channel sales cadence is key to consistent lead generation. When you combine emails, LinkedIn outreach, and other touchpoints into an optimized sequence, you can quickly nurture prospects from initial contact to closed deals.
How to AI for Sales Prospecting: A Complete Guide
AI is not just a trend in sales prospecting, it has the potential to change everything in many industries. Today's AI tools automate the grunt work and pinpoint high-potential leads. Sales teams now focus on closing deals, not just finding them.
Top Mailshake Integrations You Should Know About in 2025
Today, we'll walk you through some of the most popular Mailshake integrations - what they are and how you can use them to make your next Mailshake campaign a success.
What is an Email Cadence + How to Find the Right One
Struggling to get responses from your email outreach? The problem might be your email cadence. Get it wrong, and your messages go unnoticed or annoy recipients.
Yesware Reviews: Is it Good for Cold Outreach?
Yesware has been making waves in the sales email software scene, but is it the silver bullet for your cold outreach needs? We'll sift through the good, the bad, and the frustrating parts of using Yesware.