Margaret Sikora

Chief Operating Officer at Woodpecker.co

Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.

Seamless AI for Sales Teams: the 2025 Review - cover photo

Seamless AI for Sales Teams: the 2025 Review

Artificial intelligence is no longer just a neat way to cut down on the time you spend on homework or a tool to simplify work on spreadsheets. AI can be used for sales intelligence, for everything from finding your total addressable market instantly to helping you seamlessly connect with decision makers in relevant companies.

How to schedule an email - cover photo

How to Schedule an Email? [Scheduling Tools + Common Mistakes]

The right tool, a solid plan, and just a few clicks. That’s all it takes to start scheduling your emails and sending them automatically. At the perfect time, without any manual effort.

How to Set Up Sales Goals for 2025 + Tips for Managers - cover photo

How to Set Up Sales Goals for 2025 + Tips for Managers

Is your team truly set up to hit its highest sales targets next year? Or are you aiming for the wrong goals entirely? In this guide, we'll outline the steps to create and track effective sales goals for 2025. We will equip sales leaders and reps alike with strategies to drive business growth.

Sales follow up email - cover photo

Sales Follow Up Email: How to Craft Effective Follow Up Emails

A well-timed and well-crafted sales follow up email can turn initial interest into a long-term customer relationship. And fortunately, many sales professionals understand that the right follow up strategy can be just as important as the initial pitch.

Sales metrics - cover photo

24 Sales Metrics to Take Into Consideration in 2025

Sales metrics. Again, it’s about the numbers. Just when you think you already know everything about sales metrics, that's when we come along, with new information.

how to send multiple emails at once - cover photo

How to Send Multiple Emails At Once [Methods]

Sending multiple emails requires careful planning, personalization, and respect for privacy. Following best practices, such as using the BCC method and testing emails, will improve engagement while avoiding spam filters.