Margaret Sikora
Chief Operating Officer at Woodpecker.co
Product Manager and DPO at Woodpecker. A lawyer who gets the SaaS business, understands customers' needs, and speaks the language of IT guys.
Sales Engagement Process: The Ultimate Guide for 2025
Sales isn’t easy – there’s no one-size-fits-all solution or magic formula to close deals. It’s a process that takes time, patience, and plenty of practice.
How to Improve Email Deliverability? 2025 Step-by-step Guide
Do your emails land in spam? Follow our step-by-step guide on how to improve email deliverability and boost engagement with ease.
Email Deliverability Best Practices for 2025 and Beyond
Get to know email deliverability best practices and learn how to land in inboxes, avoid spam filters, and monitor metrics for better results.
5 Best Email Open Tracker Tools for Businesses in 2025
You can spend hours crafting the perfect email campaign, fine-tuning every word, and designing eye-catching visuals. But here’s the catch: none of that effort matters if you don’t know whether your recipients are opening and engaging with your emails.
Why Sales Teams Fail: 5 Hidden Bottlenecks That Kill Deals
Discover why sales teams fail and the five hidden bottlenecks that kill deals. Learn how to fix communication gaps, lead qualification issues, and more.
How to Personalize Outreach at Scale?
Personalizing your outreach doesn’t mean you have to write every email by hand. In today’s digital age, reaching out to hundreds or thousands of prospects is a must—but it’s possible to do so without sounding robotic.