Lately, we added an option to set up a custom domain for tracking email opens, clicks, and unsubscribes in Woodpecker. What's that all about? Check here and find out how you can use the custom tracking domains to take full control of your email deliverability, boost your credibility in the eyes of your prospects, and add another little branding touch to your messages sent from Woodpecker.
5 mins readGDPR – General Data Protection Regulation will be brought into effect on May 25, 2018. It's still a few months ahead, but it's good to learn right now how the regulation will affect you and your business. Especially if you send any kind of business emails. You could have already read some articles summarizing GDPR, but if you still don't know how it will actually affect you in practice and what to do to be GDPR compliant, check out this post.
31 mins readAt the end of last year, our outbound sales team hosted a webinar made for Quora users interested in lead generation. It was their first webinar, therefore, the outbound team wanted the audience to be relatively small. We thought you might be interested in watching the webinar and learning more about our approach to list building. So today, we’re publishing the webinar, and at the same time, officially launching Woodpecker YouTube channel.
1 mins readNot so long time ago, I described at length how you can use Quora for targeting. I shared a tactic we use here at Woodpecker for finding people who would be interested in a webinar about doing outbound. Recently we’ve managed to organize another webinar. We carried out a webinar about outbound for contacts we found on Quora.
9 mins readI don't know how it works at your company, but lately, I've realized that at Woodpecker we usually run ahead and we hardly ever have time to look back. And that's a shame, really. Sometimes it's good to look back and realize how far you have gone. That may give you a broader perspective and some fresh energy. I took a look at 2017 and it turns out it has been a fantastic year. It was so thanks to you, our dearest customers, partners, blog readers, and friends. I've put together a little recap here, so you could see for yourselves what we can be really grateful for at Woodpecker.
7 mins readAlthough for many of us writing an email comes without much difficulty, it may be beneficial to stop, review what we've written and thought how others may perceive it. As we'll see in this post, we may commit a blunder without even knowing. Gloria Kopp authored a blog post for us about typical email faux-pas.
7 mins readTwo weeks ago, I wrote here about the 65 interviews we've carried out among our customers. Today I want you to meet one of them. Doug Puccetti, Business Solutions Analyst at OBO Agency, has told me the story of how they found Woodpecker, fell in love with our agency panel, and became one of our most successful users. Read on to find out how they've managed to triple their clients pipelines using Woodpecker for email automation.
5 mins readRecently, I had a pleasure to talk to Matt from picksaas.com, an online company focused on finding useful cloud apps for businesses. He asked me about growing Woodpecker to +1000 customers, and about what cloud applications help us grow. Read the interview below.
8 mins readThere's a group of prospects that visit your website at least once but they don't take any action whatsoever. They don't sign up for a free trial, they don't sign up for a newsletter. Sometimes they might do that out of distraction, heavy workload, or absent-mindedness rather than them not liking your offer. Zoltan Gero, our guest writer for today, believes it's a perfect reason – a trigger – to contact those prospects by sending them a not-so-cold email campaign. He describes a step-by-step process of contacting those companies using Leadberry and Woodpecker integration via Zapier.
6 mins read