Apple iOS 15 Update: How Is It Going to Affect Email Senders?
Apple just released iOS 15 and it brought some major changes to email marketing and the most commonly used metric to measure its effectiveness - open rate.
3 mins readLatest articles
How to Win More Clients with 10 Comprehensive AI & BI Tools
The best AI and BI tools are the ones you can effortlessly use at every stage of your sales process. In this blog post, I'll show you solutions that you can combine to create a simple sales workflow, from your first contact with prospects to improving your results. Luckily, there are many different options that can help you with this process from start to finish.
16 mins readNative HubSpot Integration: Save Time on Data Entry & Generate More Qualified Leads
We’re excited to announce that Woodpecker is now natively integrated with HubSpot!
6 mins readWoodpecker.co debuts on the NewConnect market of the Warsaw Stock Exchange
When our CEO Matt first mentioned us entering the stock market at an annual Woodpecker meeting 3 years ago, we thought of it in terms of "some day." At that time, it was a day in the strictly indefinite future. We thought about it in the same way one believes in arriving at a particular dream destination on Earth. No matter if it's 5th Avenue in New York City, Icelandic fjords or a beach on the Atlantic Coast.
4 mins readEmail and SMS: How to Combine These Two Channels for Outstanding Results?
Since 60% of consumers access emails via a mobile device, email and SMS can be a useful combination for companies who want to adjust their communication strategy to an ever increasing mobile audience. More channels for touch points with your audience means booking more meetings, closing more deals and building a meaningful relationship quicker.
9 mins readHow Many Touches Should You Include in a Multichannel Sales Cadence?
Engaging with prospects across different channels can increase your chances of starting a conversation with a good-fit prospect and ultimately - striking a deal. But how do you decide on the number of touches across channels to not come off as too pushy, and yet be effective?
7 mins readHow to Re-engage Lost Leads in SaaS
If you’re a salesperson for a SaaS company, you know very well how many leads try your product every month but don’t become customers. I asked SaaS onboarding specialist Aaron Krall to share his insights on how to reignite conversations with leads who didn't convert, and added them to the ebook I wrote - How to Grow SaaS with Email. Today I’d like to share the chapter on our blog.
7 mins readEmail Deliverability Metrics: How to Monitor Your Deliverability
Following email deliverability best practices - although it might be a lot of work at times - is just one side of the coin. If you want to maximize the chances of your emails landing in a prospect’s main inbox, you need to also keep good track of how your emails are performing.
11 mins readWhy You Shouldn’t Use Mailchimp for Cold Emails
Have you ever struggled with choosing the right tool for cold emailing? There are so many options and limited time to test all the solutions, compare them and choose the perfect one for your company.
10 mins read