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If you're feeling like your sales process is held together with duct tape, you couldn't have picked a better article to read.
Many cold emails used to have a short life: open, skim, delete. Sometimes, they don’t even make it past the spam folder. That’s what happens when the message looks like it was blasted to thousands of recipients at once.
Becoming more efficient starts with better email management for most people doing any kind of work in 2025. On top of your regular Gmail inbox, you can use an AI email assistant to help you win back some time in your day. Shortwave AI email assistant can do just that: help you create emails, get personalized alerts, and AI snippets from full emails, and much more.
Email marketing remains one of the easiest ways for growing companies to capture attention and convert leads into revenue in 2025. However, juggling a mailing list, deal tracking, and follow-up tasks across multiple tools often eats up time that small teams cannot spare.
You may recall seeing the name Warmforge somewhere, and it's not far from the truth. Warmforge is part of the "Forge" family of products that includes Salesforge and Mailforge. Warmforge is built to enhance email deliverability by giving you an email infrastructure. It helps you maximize sales pipeline coverage by warming up your inboxes before outreach.
If you land on the Pursueapp website and see their outdated design and salesy calls to action, you might be wondering if it's a legitimate tool or not. We wondered the same thing, so we did the research to find out if you can really use Pursueapp for cold emailing campaigns or if it's a dodgy website with no real offer behind it.
Let’s break down the exact reasons your HubSpot email deliverability might be suffering, how mailbox providers really judge you, and what you can do (right now) to improve your sender reputation and email performance.