Luna Email Prospecting Tool: the 2024 Review

Luna Email Prospecting Tool: covet photo

Looking to empower your sales team with a cold email tool that drives real results? Luna AI is a cold outreach platform built for small businesses. With its AI assistant, your sales reps can easily find the right prospect data and send cold emails that turn into cold, hard cash.

Today, we take a look at Luna AI to see if this AI powered tool can amplify your outreach efforts or not. You’ll get valuable insights on pricing, features, and top alternatives for sending cold emails.

What is Luna AI?

Luna Email Prospecting Tool - homepage

Luna AI is a cold email outreach platform built for small businesses. It has a great mix of enterprise-level features and new tech such as natural language processing to help small business sales teams get their foot through the door.

Top Luna AI features for your sales team

Before you purchase a paid plan for your sales team, you should know the most important features offered in Luna AI. For example:

  • A database with 275+ million contacts that you can search through
  • The ability to upload your own leads from a CSV file or directly from your CRM
  • Technographic information (reveal the tech stack of your customers)
  • Company-level signals (find out who’s hiring or got funding)
  • Target leads who have visited your website
  • Email finder and verification tool
  • AI-based personalization

How much does it cost?

There are a total of five pricing plans and you can purchase them annually or on a monthly basis.

Luna AI pricing

There is a forever-free plan that gives you 100 leads per month. You can test the waters and see the high-quality leads that you can get, but this is not enough for great outreach efforts.

The remaining four plans are:

  • Starter ($300 per month)
  • Starter Plus ($687.50 per month)
  • Premium ($1,250 per month)
  • Ultimate ($2,083.33 per month)

You get similar features in every paid plan, including the ability to get new leads, add unlimited email accounts, send personalized emails, and use the power of natural language processing to craft outreach messages.

The main difference is in the number of leads, which is 1,000, 2,500, 5,000, and 10,000 monthly, respectively.

Some downsides of Luna email tools

While Luna AI eliminates many time-consuming tasks from each sales rep’s workflow, there are certain downsides you should be aware of.

Primarily, before you get your login details, you’ll have to pay a hefty $300 for the cheapest plan. Compare this to similar tools you can add to your tech stack and you’ll realize that Luna AI is very expensive compared to most competitors.

The native integrations are plentiful, but they don’t always work as intended. With a tool such as Luna AI, the most important integrations are those with CRMs, and unfortunately, this app is not stellar when it comes to the Salesforce integration that often breaks.

International customers complain that this tool is available in just one language, US English. If you want AI-powered outreach and follow-ups in other languages for your business, good luck.

Top Luna AI alternatives to consider for your sales reps

Do you want to eliminate the time-consuming task of sending cold emails to prospects, but Luna AI is too complex or expensive? Prepare for some valuable insights because we’re sharing some more great AI tools and companies for cold emails and outreach with social media profiles.

Woodpecker

Woodpecker homepage

Woodpecker is a specialized tool designed for sales outreach and email automation, with a strong emphasis on improving email deliverability. It enables businesses to send personalized messages quickly and affordably, making it an ideal choice for agencies and other organizations looking to enhance their email campaigns.

Key Features of Woodpecker:

  • Automated Follow-Ups with Personalized Messages: Streamline your communication by automating follow-ups while maintaining a personal touch.
  • A/B Testing: Optimize your outreach efforts by testing different messages and strategies to find what works best.
  • Easy Integration and Account Onboarding: Get started quickly with simple onboarding and seamless integration with other tools.
  • Condition-Based Campaigns and Manual Tasks: Customize your campaigns based on specific conditions, allowing for more targeted and effective outreach.
  • Email Deliverability Monitor: Ensure your emails reach the inbox and stay out of spam folders with built-in deliverability monitoring.
  • Timezone Detection: Schedule emails to be sent at the optimal time based on each recipient’s timezone.
  • AI Tools for Creating Personalized Videos: Enhance engagement by incorporating personalized videos into your outreach strategy.
  • Warmup and Recovery: Gradually increase your email sending volume to improve deliverability, with recovery options if issues arise.
  • Unlimited Team Members: Scale your outreach efforts with the ability to add as many team members as needed.

Considerations

While Woodpecker excels in many areas, it does have some limitations compared to other tools like Reply.io. Notably, it lacks built-in LinkedIn automation tools. However, Woodpecker compensates for this with seamless integrations, such as with Hunter, allowing users to incorporate LinkedIn into their cold outreach strategies effectively.

Pricing

Woodpecker’s pricing starts at $39 per month, offering a flexible and scalable solution that can accommodate businesses of various sizes and needs.

Ready to take Woodpecker for a spin? You can start your free trial today!

Reply.io

Reply - homepage

Reply.io is a powerful multichannel sales engagement platform designed to streamline both inbound and outbound sales efforts.

It offers a comprehensive suite of tools to help sales teams automate and optimize their outreach across various channels, making it a good choice for businesses looking to amp up their sales.

Key Features of Reply.io:

  • A/B Tests: Test different versions of your emails to identify the most effective messaging.
  • If-Campaigns: Create conditional workflows that adapt based on recipient behavior.
  • Follow-Ups in One Thread: Keep all follow-up messages within the same email thread for better continuity and context.
  • Built-in Email Validation: Ensure your emails reach the intended inboxes with integrated email validation.
  • Timezone Detection: Schedule emails to be sent at the optimal time based on the recipient’s timezone.
  • AI Support: Leverage AI-driven insights to improve campaign performance, though AI credits are limited in lower-tier plans.
  • Reply Data: Access a comprehensive database of business contacts for targeted outreach efforts.

Pricing

Reply.io offers a variety of pricing plans tailored to different business needs:

  1. Sales Engagement Bundle:
    • Email Volume: Starts at $59 per user per month (billed monthly). Ideal for scaling outreach, this plan includes email automation, unlimited mailboxes, unlimited email warmup, unlimited contact storage, and the ability to send unlimited emails monthly.
    • Multichannel: Priced at $89 per user per month (billed annually). This plan supports all-in-one prospecting with unlimited active contacts, multichannel automation, and up to 10 mailboxes per user.
    • Agency: Begins at $166 per user per month (billed annually). Designed for client outreach, this plan includes unlimited clients, unlimited users, email automation, and a comprehensive anti-spam and deliverability suite.
  2. AI SDR: Starting from $259 per month (billed annually), this plan includes 1,000 active contacts per month.
  3. AI Chat: Two plans are available—Free and Pro, with the Pro plan priced at $50 per month.

A free trial is available, but access is limited depending on your chosen plan.

Downsides

While Reply.io is a feature-rich platform, it does have some limitations:

  • Limited AI Credits: AI features are restricted by the number of credits, which can be limiting in lower-tier plans.
  • Deliverability Monitor: Users have noted that the deliverability monitor could be more robust, requiring additional tools to ensure emails reach inboxes.
  • Customization Options: Some users feel that the platform lacks sufficient customization options, particularly in designing email templates.
  • Overwhelming Interface: The platform can be overwhelming for new users due to the abundance of features and options.

User Reviews

Users have highlighted several areas of improvement for Reply.io. Many find the platform cluttered with too many labels and tags, making it difficult to organize emails efficiently.

Customization options are also seen as lacking, particularly for those who want more control over their email designs.

Additionally, the inability to bundle emails for recipients within the same company and reliance on other platforms to ensure deliverability are common pain points.

Apollo

Apollo homepage

Apollo is an all-in-one sales intelligence, engagement, prospecting, and closing platform. It provides everything your sales team needs to source leads, enrich data, and close deals—all within a single platform.

With Apollo, businesses can streamline their sales processes, making it a go-to tool for sales teams looking to optimize their workflows.

Key Features of Apollo:

  • Lead Sourcing and Enrichment: Find and enrich leads with detailed information to improve targeting and outreach.
  • Prospecting Tools: Utilize advanced prospecting tools to identify high-potential leads.
  • Lead Scoring: Prioritize leads based on their potential to convert, helping your team focus on the most promising opportunities.
  • Chrome Extension: Seamlessly communicate via Gmail and LinkedIn with the Apollo Chrome extension, making outreach more efficient.
  • Email and Call Sequences: Create and launch both hand-crafted and AI-generated email and call sequences to engage prospects effectively.

Pricing

Apollo’s pricing starts at $49 per user per month, which includes unlimited email credits. For those looking to explore the platform, a free plan is also available, offering a basic set of features.

Downsides

While Apollo offers a robust set of tools, there are some challenges to be aware of:

  • Lack of Unified Dashboard: The platform does not offer a unified dashboard for managing multiple users, which can be a drawback for larger teams.
  • IP Address Issues: Users may face penalization for overlapping IP addresses in physical office environments, which could impact email deliverability.
  • Data Accuracy: Some users have reported issues with the accuracy of contact data, particularly phone numbers and emails.
  • Setup Complexity: Setting up sequences can be slow, which might hinder quick campaign launches.
  • Outdated User Interface: The interface feels outdated, which can affect the overall user experience.
  • Overwhelming Features: Apollo’s rapid growth has led to an overwhelming number of features, some of which may not function optimally.

User Reviews

Users appreciate Apollo’s powerful search functions and its excellent integration with CRMs like HubSpot. The platform is also praised for making it easy to create and launch sequences. However, the pricing structure is seen as inflexible for smaller teams, and many users have expressed frustration with the platform’s customer support, describing it as subpar.

Snov.io

Snov.io homepage

Snov.io is a versatile collection of sales tools designed to help businesses generate leads and connect with prospects through email and LinkedIn automation. This platform offers a range of tools that cater to various stages of the sales process, making it a popular choice for businesses looking to enhance their outreach efforts.

Key Features of Snov.io:

  • Email Finder and LinkedIn Prospect Finder: Locate and gather contact information from potential leads across email and LinkedIn.
  • Email Verifier: Ensure the accuracy and validity of your email lists to improve deliverability rates.
  • Drip Campaign Creator: Automate your email sequences with personalized, timed follow-ups to nurture leads effectively.
  • Email Warmup and Gmail Email Tracker: Gradually increase email sending volume and track email opens and clicks directly from Gmail.
  • Sales CRM: Manage your sales pipeline with an integrated CRM, streamlining the entire sales process.

Pricing

Snov.io offers a range of pricing options, starting at $30 per month, with a free trial that includes 50 credits per month. However, features like verification, integrations, and API access are only available in the paid plans.

Downsides

While Snov.io is packed with useful features, there are some notable drawbacks:

  • Challenging Setup: The platform can be difficult for novice users to set up and navigate.
  • Pricing: Snov.io’s pricing is not very scalable and can become expensive if you manage a large number of email addresses. This makes it less cost-effective for small businesses.
  • Data Enrichment Accuracy: The data enrichment tool often provides low accuracy, which can affect the quality of your leads.
  • Customer Support: Users have reported issues with unresponsive customer support, which can be frustrating when dealing with technical problems.

User Reviews

Users appreciate the broad range of tools that Snov.io offers, particularly the email and LinkedIn prospecting features.

However, they have raised concerns about the user experience, noting that email verification isn’t always accurate, data enrichment isn’t reliable, and costs can escalate quickly with a large number of email addresses.

NuReply

NuReply homepage

NuReply is a robust cold email tool designed to create highly personalized, AI-powered email sequences that effectively drive sales. This platform is perfect for businesses looking to scale their outreach campaigns with ease and efficiency.

Key Features of NuReply:

  • Unlimited Email Accounts: Supports both Gmail and Outlook, allowing you to manage multiple email accounts effortlessly.
  • Email Warmup: Gradually increases your email sending volume to improve deliverability rates and avoid spam filters.
  • AI-Powered Personalization: Craft personalized emails using AI to increase engagement and response rates.
  • Cold Email Sequence Builder: Easily design and deploy email sequences tailored to your target audience.
  • Drip Campaign Builder: Automate your follow-ups with a drip campaign builder that keeps your leads engaged.
  • Real-Time Analytics and Monitoring: Track the performance of your email campaigns with real-time analytics to optimize results.

Pricing

NuReply offers four pricing tiers to fit different business needs:

  • Starter Plan: $99 per month, includes 1,500 Icebreaker credits.
  • Growth Plan: $159 per month, offers 3,000 email credits and API access.
  • Enterprise Plan: $389 per month, includes 8,000 credits and priority support.
  • Unicorn Package: A one-time payment of $30,000 provides lifetime access to NuReply.

Downsides

While NuReply has many strengths, there are a few areas for improvement:

  • Customer Support: Response times can be slow, which may be frustrating if you encounter issues.
  • Email Formatting: Limited support for CSS and HTML can restrict the customization of your emails.
  • Performance: The app can experience slow performance, particularly when handling large email lists.

User Reviews

Users generally praise NuReply for its ease of use, high deliverability rates (95%), and powerful AI personalization features. However, some have noted that the platform could benefit from improved email formatting options and more responsive customer support. Additionally, features like the ability to delete campaigns and configure the email warmup process would be welcome additions.

Wrapping up

If Luna AI tickles your fancy but you don’t want to pay for the expensive plans or you need better integrations, there is hope. There are plenty of alternatives for LinkedIn and cold email outreach that offer better features, at lower price points.

Why not try Woodpecker? We have all the tools in one place to master cold email as a channel for generating revenue. From email warmup to AI-based personalization, follow-ups and sequences, there is everything you need to succeed with cold email.

Start your free trial today and see for yourself!