For many years, email felt like the promised land for marketers and salespeople. The ROI is off the charts and with a little bit of preparation, you can reach thousands every day. The only problem is that sending emails unprepared is like going mountain climbing in shorts and a t-shirt. You will get somewhere, but not very far. This is where the email warmup process comes in.
In the second part of our Prospect List Building Tools series, we’re presenting the interview with Gerard Compte from FindThatLead – a plugin for building prospects lists using LinkedIn and Twitter. We’re currently testing the plugin and we’re sharing our experience below.
Sending one-off emails won't cut it anymore. If you want to win leads and close deals, automated email sequences are your secret weapon.
Did you know that over 80% of emails never even get opened? If you want to break through the noise and get real results, you need the right tools.
Personalization is one of the golden rules of cold emailing. Throughout this blog, you’ll find many arguments behind using personalized snippets in your email copy. The more personalized it is, the higher the chance of getting a reply.
In recent years, video has skyrocketed in popularity worldwide. And included within an email, it gets additional superpower. So we thought it'd be interesting for you if Darius from Dubb shared his insights and tips. Keep reading to find out how to make an A+ prospecting video, what mistakes to avoid, and how to include videos in your sales process.
To get replies, a cold email has to be short yet powerful, and intriguing. That's why each part of this short message has to bear meaning and play a crucial communicative role. Check if you know these 6 tremendously important steps to write a cold email for sales that works.
You can have control over your cold email deliverability. In outbound outreach, it's crucial how many of the emails you sent actually get to your prospects' inboxes. There are at least 14 points on a deliverability checklist that you can, and should, go through before you start off your email campaign. I've listed them below in three categories. Some of them you may already know of, but some may be new for you. Check the list and see if you're doing everything you can to ensure that your cold emails actually get to their destination.
A few posts back I showed you how you can maximize your webinar ROI by creating a webinar sales funnel. The foundation of the funnel are the follow-up emails for each stage: to drive more registrations, boost the show-up rates and post-webinar conversion. In this blog post you’ll find a bunch of email templates for each stage of the webinar sales funnel and a few tips on how to turn more webinar attendees into customers.