Woodpecker Blog

Free access to advice on deliverability, cold emailing and more.

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How to Check the Technical Settings of a Client Account

If your email doesn’t reach the inbox of the recipient, your campaign will be doomed to fail. No prospect will interact with your content, no matter how great it is. That’s why you need to check three essential technical settings before scheduling the first shipment.

How to Carry Out a Client Website Audit for Cold Emailing

A cold outreach campaign is all about reaching out to people who have never heard of your client’s brand. They have no idea who you are, and you can bet that they’re not happy to see yet another sales email in their inbox (to put it mildly).

How Can Agencies Create Content for Successful Outreach Campaigns?

In a cold email campaign, you only get one shot to engage the prospect. And you can make the first impression only once. How you do that determines the success of your entire interaction. 

How to Structure Your Client Reporting Process

Suppose you launched an email campaign, sent out 300 messages, and got 100 positive responses. Throughout the campaign, you haven’t scheduled any reporting calls with the client but agreed to meet at the end to discuss the results. 

How to Onboard a New Client Efficiently

You can’t skip the client onboarding process, and the way you carry it out will reflect on the entire collaboration.  It goes without saying that the onboarding process needs to be fast and efficient. You better make sure that it delivers a great experience to your clients and helps you build a shared understanding of the campaign’s target and expectations. 

Recruiting Email Templates For Cold Outreach

Employment recruiters are discovering the power of cold emails in their daily challenge of connecting with top talent to fill client positions. Effectively reaching out to job seekers and others who aren’t even necessarily looking for a job switch is how conversations start and cold emails have become a must-have for any successful recruiter. 

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How to Find Your Ideal Client on LinkedIn and Target Them With Dux-Soup

Connecting and engaging with professionals on LinkedIn is part of every effective cold B2B outreach. In this guest post, Beth Baxter from our friends at Dux-Soup takes you through the steps to follow to generate and manage leads like never before.