There are so many email marketing platforms nowadays that it seems like there’s one custom-made for every business. One tool that stands out is Flodesk, a platform that has all the tools to help you get new subscribers and get beautiful sales pages online.
So, is a Flodesk account a guaranteed way to get more sales, or is it another email tool with great promises but little to show for it? Let’s find out if you can get sales with Flodesk.
What is Flodesk email?
Flodesk is an email marketing platform that lets you design and send beautiful emails to your target audience.
Top features
- Email builder with custom designs, fonts, branded graphics and full creative freedom to get clicks and more sales
- Email sending, scheduling and automation with unlimited subscribers
- Integrations with other platforms through Zapier, the Flodesk API and various other platforms
- Detailed email analytics
- Website form and landing page builder to grow through sales pages, online payments and instant product delivery
Flodesk email pricing
Three plans are available: Free, Professional and Advanced, depending on how many subscribers you have and what kind of results you want to achieve.
In the Free plan, you get access to forms, landing pages, email templates and layouts, and audience insights and analytics.
The Professional plan costs $35 per month, which gets you unlimited emails and subscribers, email and workflow personalization with conditional content, automated list growth and custom journeys with workflows, subscriber preferences and advanced segmentation, robust email performance analytics, AI-powered smart send-time recommendations and more.
The Advanced plan is $59 per month, and it unlocks everything from the previous plans, plus unlimited checkouts and payments, selling physical products, digital downloads, events, or services, creating advanced journeys with multi-step sales funnels, and fulfilling orders automatically with delivery pages.
Reviews from real users
The reporting and analytics are not in-depth enough. You may be overwhelmed initially with the volume of available features. Customization is fairly limited, and you can’t embed videos into emails. You can embed a video thumbnail, but as for the real deal? You’ll need to use other tools for the job.
“I do wish the reporting and analytics side of Flodesk were a little more in-depth. I think this is the only thing that lets it down a little. Howeve,r for now, I do find the analytics sufficient for what I need.” – Source
“It has so many choices that, at first, it’s a bit overwhelming. Their customer service people were hugely important on that point – esp in the early days.” – Source
“Limited on flexibility of customization. You cannot embed videos into the emails” – Source
Top Flodesk email alternatives
If you’re looking for a more mature piece of software, there are plenty of other email marketing platforms that can help you grow your business through targeted emails. Here are a few of the very best.
Woodpecker
Woodpecker is built for sending cold email campaigns that land in the primary inbox. While Flodesk emphasizes design and brand aesthetics, Woodpecker focuses on deliverability, personalization, and follow-up automation, making it a much better choice for B2B sales, lead generation, and client outreach.
Key features:
- Automated cold email sequences with customizable conditions and triggers
- Email deliverability monitoring to reduce bounce rates and avoid spam folders
- Built-in warm-up tool and inbox rotation for sending higher volumes safely
- A/B testing to experiment with subject lines and copy variations
- Timezone-based sending to improve open rates
- Integrations with CRMs and lead sources like HubSpot, Salesforce, Pipedrive, and Hunter
- Team collaboration features, including shared campaign access and performance tracking
- Unlimited team members at no extra cost
Pricing:
Starts at $20 per month, with access to all major outreach and deliverability features. A free trial is available.
Downsides (compared to Flodesk):
- No drag-and-drop email builder or branded templates
- Doesn’t support in-app creation of landing pages or visual-heavy email design
- Doesn’t have social media and SMS integrations compared to other marketing automation platforms
User reviews:
“Woodpecker is great for keeping my emails out of spam and following up automatically. I just wish the UI was a little more intuitive when setting up advanced campaigns.” – G2
“If you rely on visual email design, this won’t be for you. But if you care about getting replies, it’s a very solid tool.” – G2
“Their support is responsive and helpful, but sometimes you’ll need to dig through documentation to figure out small settings.” – G2
Try Woodpecker for free today!
Acumbamail
Acumbamail offers a combined platform for email marketing and SMS campaigns, aimed at small to mid-sized businesses. It includes automation features, customizable templates, A/B testing, and a visual editor for email creation. Unlike Flodesk, it also supports bulk SMS campaigns and more complex segmentation tools, though this comes at the cost of ease of use.
Key features:
- Drag-and-drop email editor for building campaigns quickly
- Bulk email and SMS support across multiple plans
- 850+ customizable templates
- Automations and A/B testing for campaign optimization
- Social media management and survey tools in higher-tier plans
Pricing:
Pricing depends on the number of emails you send monthly.
- Free plan supports up to 2,000 emails for 250 subscribers
- Basic: $26/month for 20,000 emails, with templates and SMTP
- Pro: $75/month for 20,000 emails, adds surveys, list cleaning, and more
- Enterprise: $237/month for 20,000 emails, with dedicated IP and consulting services
Downsides:
- Customer support is often described as slow and unhelpful
- User experience suffers due to feature overload and poor design
- Email deliverability is inconsistent, especially on shared IPs
User reviews:
“The support is terrible and rude… Not a trustable company.” – G2
“Lack of some functions like tags. CSV import is too strict.” – G2
“Deliverability was poor… still charging my card after cancellation.” – G2
Getgist
Gist goes far beyond traditional email marketing platforms like Flodesk. It combines email automation, live chat, customer support, and CRM functionality into one system. It’s best suited for teams that want to manage the entire customer journey, from acquisition to support, within a single interface.
Key features:
- Business messenger with live chat, lead qualification, and smart routing
- Collaborative inbox that pulls in conversations from chat, email, and social media
- Marketing automation tools for email sequences, drip campaigns, and behavior-based triggers
- Email creation and scheduling, including cross-sell and upsell sequences
- CRM-like contact management, chatbots, and meeting scheduling built in
Pricing:
- Free plan includes live chat, team inbox, basic reporting, meeting calendar, and push/email notifications
- Professional: $29/month for 5 seats — adds public knowledge base, in-app messaging, automated chat triggers, and social integrations
- Premium: $99/month — adds video chat, surveys, product tours, Salesforce/HubSpot integration, and role-based permissions
Downsides:
- There’s a steep learning curve for advanced features
- Mobile app performance is inconsistent and buggy
- Deliverability can be hit or miss
- Some users report that essential features are hidden beneath layers of menus or not intuitive to set up
User reviews:
“Understanding errors when importing contacts isn’t easy, and upgrading plans wasn’t possible from within the app.” – G2
“The mobile app clears my message drafts when I hit send. You have to restart the app and find the customer again.” – G2
“Advanced features are powerful, but hard to find and set up. A guided walkthrough would help.” – G2
Automizy
Automizy is an email marketing platform that lets you create automations, design landing pages, and optimize subject lines using AI. It offers a simple feature set for small businesses and marketers who want an affordable tool with predictive performance features. However, its future viability is uncertain due to inactivity from the development team.
Key features:
- Drag-and-drop email builder for easy campaign creation
- Landing page and sign-up form creator to capture leads
- Automation builder with visual workflows
- AI-powered subject line tester to improve open rates
- A/B testing for automated emails to identify top performers
Pricing:
- Automizy offers one pricing plan where features are the same across tiers
- Costs vary by contact volume: $29/month for 1,000 contacts and $69/month for 5,000 contacts
- No free plan, but a free trial is available
Downsides:
- Multiple users report that the product is no longer actively developed
- Promised features and improvements were never delivered
- Some buyers from early lifetime deals have labeled the experience as deceptive
- Not recommended for teams seeking an actively supported product
User reviews:
“There has been no recent development in the tool as promised by the founder. The product has been abandoned completely.” – G2
“The owner was a scammer… they ran out of money and blamed early adopters. Very disappointing.” – G2
Gmass
Gmass is an email marketing and mail merge tool built specifically for Gmail users. Unlike Flodesk, which emphasizes beautiful designs and templates, Gmass focuses on sending large volumes of personalized emails directly from your inbox, making it a better choice for data-driven outreach and sales campaigns.
Key features:
- Send emails beyond Gmail limits by using distribution through multiple accounts
- Campaign analytics, including opens, clicks, replies, and bounces
- Automated follow-ups triggered by recipient behavior
- Email list builder that pulls contacts from Google Sheets
- Unsubscribe management and A/B testing to optimize campaigns
- Email polling and scheduling built into the Gmail interface
Pricing:
- Standard plan: $25/month for basic mail merge
- Premium: $35/month adds sequences and follow-ups
- Professional: $55/month includes all features
- Team plan: $145/month with multiple user support
- No free plan, but Gmail’s free tier can be used in combination
Downsides:
- An overwhelming number of features for beginners
- No visual email templates or drag-and-drop builders like Flodesk
- Doesn’t integrate with CRMs, so contacts must be managed via spreadsheets
- Pricing tiers can feel rigid, especially for small teams
User reviews:
“There are a ton of functions in GMass, which could lead to confusion. However, the extension has been so user-friendly that if I’m not sure how to make something work, it is always a simple Google search.”
“While Gmass is an excellent tool, there are a few areas where improvements could enhance the user experience. One aspect is the learning curve for new users.”
Conclusion
If you want to stop sending ugly emails and get people to take action, this tool just might fit the bill. Connect Flodesk with your website, and you can create a full-fledged funnel that turns prospects into leads. But if you’re all about conversions, you should take a look at bare-bones cold email features instead.
With Woodpecker by your side, you can create, send, and automate cold emails that drive real business results. Try it out for free today.