Are you just one click away from sending your first cold email campaign? Then this post is for you. Hold your horses for a moment, and spare a few minutes to do a quick campaign audit before you click the ‘send’ button. Here’s what you should check to make sure your campaign is all set and ready to go.
Today, I have exciting news for you all. A lot of you have been asking for a feature that would allow you to better manage your campaigns. And today, we’re taking the feature from beta. What is the feature I’m talking about? It’s an option to organize your campaigns in folders.
A follow-up email is an integral part of any cold email campaign. But is one enough? When should we send it? Should we personalize it? I decided to look into data and answer some of those questions. Today I bring you the results of my research. Time for some numbers.
This is the blog post for cold email newbies. Or those of you who want to try something new with email outreach but lack inspiration. I’d like to propose that we rethink the ways of writing an opening message.
What do you think is the first thing you need to start sending emails? Good copy. Sure, but even before that. A list of prospects. Obviously, but before that. It may seem kind of confusing and not so obvious, as the thing you need first is actually at the end of your email. It’s a signature.
Lately, we added an option to set up a custom domain for tracking email opens, clicks, and unsubscribes in Woodpecker. What’s that all about? Check here and find out how you can use the custom tracking domains to take full control of your email deliverability, boost your credibility in the eyes of your prospects, and add another little branding touch to your messages sent from Woodpecker.
Although for many of us writing an email comes without much difficulty, it may be beneficial to stop, review what we’ve written and thought how others may perceive it. As we’ll see in this post, we may commit a blunder without even knowing.
Gloria Kopp authored a blog post for us about typical email faux-pas.
Let’s dive into it.
We’ve recently launched an option to connect an external SMTP from two email delivery providers: Mailgun and SendGrid. If you have been using one of those services to send your business emails, now it’s easier for you to connect your SMTP to Woodpecker. If you haven’t been using those, and frankly have a hazy idea what it is all about, you may want to learn more from this post. Either way, keep reading to find out when it makes sense to use Woodpecker’s integrations with Mailgun and SendGrid and how you can actually benefit from that.
Right now, people from over 52 countries are using Woodpecker. They use many different email providers next to the most popular ones, such as Gmail or Outlook. You may have noticed a change in the app when you were trying to connect your email to Woodpecker not so long ago.
Our users sometimes report to us that they couldn’t find enough time to run their outbound campaigns. Yes, a well-thought-out cold email campaign takes some time to get prepared. But what we often observe is that cold email senders want to go large from the very beginning: have a prospect base including thousands of addresses, an 8-touch email sequence with A/B testing, and so on. In this post, I’m going to show you why it’s more beneficial to start small. Check out what we call the lean approach to cold email, and why it’s worth testing.