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Outbound Sales Metrics Demystified – Which Should You Track & Why?
How do you know if your campaigns work or not? The answer is of course: metrics. What outbound sales metrics should you track? What affects delivery rate and what can you do to boost it? What can you change in your email content and settings to get more opens, more (positive) replies, and more customers? In this article, we investigate the most important sales metrics for outbound campaigns.
Inbound vs Outbound Lead Generation: Which One Works Better?
Inbound vs Outbound – this seems like an endless dispute to me. On the one side, you've got people who claim outbound techniques are just wrong and unethical, whereas inbound is the only effective way to generate new valuable leads. On the other side, there are people who strongly advocate outbound, because that's what has really worked for them like no inbound tactic before. So whose advice are we supposed to follow? Which one works better in B2B: inbound vs outbound marketing?
How to Sync Woodpecker’s Prospect Base with Your CRM and Other Apps
This week, Woodpecker successfully finalized integration with PieSync. As our users, you've just got the ability to effortlessly sync your CRM contact base (or contacts you store in other cloud applications) with your prospect base in Woodpecker. In other words, you can now regain all the time spent on importing prospects and exporting leads back and forth between Woodpecker and other apps that you are using to manage your sales processes.
Account Based Sales Development 101: What Is It? How Does It Work?
If you're doing outbound sales, you've probably heard about the ABSD (Account Based Sales Development) trend lately. Is it new? Is it for everyone? Is it a revolutionary approach that will bring you $$$ as soon as your sales team adopts it? What is it, really? Check out the short introduction to ABSD in simple words.
Prospect List Building Tools Review Vol. 5: Anymail finder
And here we go with the fifth part of our Prospect List Building Tools series. Meet Pardeep Kullar and Joe d'Elia, who have created and are developing Anymail finder. Learn about the Chrome plugin that will help you build targeted email lists while visiting prospects websites. Discover a tool that will find email addresses in bulk for a list of names and companies you've prepared in a spreadsheet.
200+ Customers at Woodpecker.co
We're happy to announce that over 200 companies from 35 countries have already trusted Woodpecker. We needed over a year and a half to reach the milestone of 100 customers. Not even 3 months after that, we're celebrating 200th company joining the circle of our satisfied customers. Thank you so much! We appreciate your trust and spreading the word about Woodpecker.
Better UX at Woodpecker.co: Add, Manage & Delete Prospects
Dear users, have you ever gone crazy while trying to manage your prospect base in Woodpecker? If so, you should keep reading. Lately we’ve introduced some massive improvements into Woodpecker's interface to improve the UX. Now our users can easily and safely add, manage, and delete their prospects' data. Here's what's new and how it's better than before.