We don’t need to show you proof that personalized emails drive better results than the bland copy you send out to thousands of recipients at once. However, writing personalized emails at scale is very time-consuming and expensive, and very few businesses can afford it. Instead, many companies rely on email automation software that personalizes content at scale. A great example of that is Hexospark, a CRM platform designed to create and send personalized emails in minutes instead of days or weeks.
Today, we learn what Hexospark is and how this one centralized platform can help spark conversations with your target audience.
What is Hexospark?
Hexospark is an email automation and CRM tool with a unified inbox that makes it easy to do personalized outreach at scale.
Hexospark features
Hexospark claims to be an all in one email tool for getting in touch with leads through cold email. Here are some of the most valuable features in Hexospark.
- Easy to use Hexospark CRM
- Hexospark browser extension that suggests personal icebreakers for emails based on contact data
- Intelligent follow-ups based on how people interact with your emails
- A unified inbox for managing all communications in one place
- Capturing new leads from LinkedIn
If you use email marketing as a channel for outreach and a way to nurture leads, Hexospark has a host of features for email outreach.
Pricing and plans
The free trial is available for seven days, but only in the cheapest plan.
This plan is called Solo and costs $29 per month. This gets you one email inbox, 1GB of storage, unlimited contacts and emails, a CRM, unified inbox and email personalization and the ability to capture leads from LinkedIn.
The second plan is called Team and costs $98 per month. This gives you everything from Solo except that you now have ten inboxes, 10GB of account storage, nine users, and three workspaces.
The most expensive plan is called Enterprise and you’ll have to request pricing. On top of the previously mentioned features, you get team training, personalized onboarding, campaign setup and management, and a dedicated strategy consultant.
What Hexospark users are saying
In general, the tool has positive reviews, such as this one:
“It’s hard to find negatives with this tool. However, some additional features could be added, although I understand they are coming soon. If I had to highlight an area for improvement, it would be the addition of a specific category for tracking prospects who clicked on a link in my campaigns. Apart from that, I highly recommend Hexospark.” – Source
Users would like to have support for multiple languages:
“I would like the user interface to support other languages in the future. Also, that it can support a form in WordPress to be able to collect new emails. It would be fantastic.” – Source
And if you want to use it as one centralized platform for all things email, you have to know that team management features can be lacking for some users:
“It’s easy to use and combines a number of awesome features. Recently, they have added image personalization which makes the emails more authentic. As there are no limits on contacts and the number of emails we can send, we manage to send many emails due to our email accounts’ high reputation. Workspaces work great as we are working on different projects.There is an option to add teammates of a specific project to the related workspace, and give access to them to create and run campaigns, email templates, and follow up the process on the same workspace.” – Source
Top Hexospark alternatives for email automation
Hexospark is designed to spark conversations and make email campaigns easy. But what if you want something with more features, better pricing, but still with a built in CRM, dynamic variables, and similar features? Let’s discover some of the best Hexospark alternatives the market has to offer.
Woodpecker
Woodpecker is a versatile cold email tool designed for agencies, teams, businesses, and individuals across industries. It combines strong outreach capabilities with fair pricing, making it an excellent choice for streamlining email campaigns and improving engagement.
Key Features and Benefits of Woodpecker:
- Natural and Protected Sending: Mimics human-like sending patterns to avoid spam filters and improve deliverability.
- Unified Client Panel: Manage all client accounts conveniently from a single dashboard, ideal for agencies and teams.
- Email Warmup and Recovery: Maintains email account health to ensure successful outreach campaigns.
- 24/7 Deliverability Monitoring: Continuously tracks performance and addresses potential issues before they arise.
- White-Label Client Reporting: Provides branded, real-time campaign reports for seamless client updates.
- Smooth Integrations: Easily integrates with your existing tools and email providers for streamlined workflows.
- Email List Verification: Reduces invalid addresses, protecting sender reputation and improving deliverability.
- A/B Testing: Tests email elements to optimize messaging and boost campaign success.
Pricing:
Woodpecker’s pricing starts at $29 per month, which includes:
- Outreach to up to 500 prospects.
- Unlimited team members at no additional cost.
- A 7-day free trial to explore all features.
Considerations:
Woodpecker charges extra for API access, and while feature-rich, it focuses on email outreach rather than multi-channel automation.
Users’ Opinions on Woodpecker:
- “We switched from Yesware to Woodpecker, and it’s the best business decision we’ve made all year.” — G2
- “The A/B testing is easy to use, and the dashboard is intuitive and user-friendly.” — G2
- “Simple, effective, with great support and excellent deliverability results.” — G2
- “Woodpecker has the most intuitive interface and pricing structure compared to other tools I’ve tried.” — G2
Ready to take your sales to the next level with cold email? Sign up for a free Woodpecker account today!
Apollo.io
Apollo is an end-to-end sales intelligence and engagement platform that supports the entire sales process, from lead sourcing and enrichment to prospecting and closing deals. It combines AI-driven tools with manual controls to streamline outreach and improve sales team efficiency.
Key Features and Benefits of Apollo:
- Lead Sourcing and Enrichment: Locate and enhance contact information for targeted outreach.
- Prospecting Tools: Identify and engage potential clients with detailed lead scoring.
- Email and Call Sequences: Create customized sequences manually or with AI assistance.
- Chrome Extension: Simplifies communication directly through Gmail and LinkedIn.
- CRM Integrations: Seamlessly connects with tools like HubSpot for streamlined workflows.
Pricing:
Apollo offers flexible pricing options:
- Starts at $49 per user per month with unlimited email credits.
- A free plan is available for users to test basic features.
Considerations:
While Apollo is feature-rich, there are some downsides:
- No Unified Dashboard: Managing multiple users can be challenging without a centralized view.
- Penalization Risks: Overlapping IP addresses in shared offices can lead to penalties.
- Data Accuracy Issues: Complaints about outdated or incorrect phone numbers and emails.
- User Interface: Outdated and complex UI can slow down workflows.
- Fast Growth: Rapid feature expansion sometimes leads to tools not working as intended.
Users’ Opinions on Apollo:
- “Good search function and great integration with CRMs like HubSpot, but pricing isn’t flexible for smaller teams.” — G2
- “Easy to create and launch sequences, but the interface feels outdated and difficult to navigate.” — G2
- “Customer support is dreadful and unhelpful in resolving issues.” — G2
Snov.io
Snov.io is an all-in-one sales tool platform that enables businesses to generate leads, verify contacts, and engage prospects through email and LinkedIn automation. Its diverse set of tools, including a sales CRM and LinkedIn prospect finder, makes it a popular choice for streamlining sales processes.
Key Features and Benefits of Snov.io:
- Email Finder and LinkedIn Prospect Finder: Locate and gather contact details across platforms for outreach.
- Email Verifier: Ensures email addresses are valid to improve deliverability and reduce bounce rates.
- Drip Campaign Creator: Automates follow-ups and personalized sequences to nurture leads effectively.
- Email Warmup and Gmail Email Tracker: Prepares email accounts for outreach and tracks email activity in real-time.
- Sales CRM: Simplifies pipeline management for better organization and sales tracking.
Pricing:
Snov.io offers flexible pricing plans:
- Starts at $30 per month, including essential features.
- A free trial is available, offering 50 credits per month.
- Advanced features like verification, integrations, and API access are only available in paid plans.
Considerations:
While Snov.io provides a wide range of tools, there are some limitations:
- Challenging Setup: Initial setup can be difficult for novice users.
- Expensive at Scale: Pricing becomes costly when working with large numbers of email addresses, making it less ideal for small businesses.
- Low Data Accuracy: Data enrichment results can be unreliable.
- Customer Support: Users report unresponsiveness from the support team.
Users’ Opinions on Snov.io:
- “User experience issues and email verification accuracy are areas where Snov.io could improve.” — G2
- “Data enrichment doesn’t work very well, and pricing escalates quickly with larger lists.” — G2
- “Great for prospecting, but not as cost-effective for small businesses.” — Capterra
Conclusion
Hexospark is powerful, but maybe you already have a CRM and don’t need a new centralized platform for email communication. Or perhaps, you need a tool that can better automate inbound follow ups, personalized emails with more CRM fields, or just have more features for lead generation.
If so, we have your back. With Woodpecker, you can create and personalize emails for cold outreach, verify addresses before campaigns go out, warm up your inbox, automate follow ups, segment your audiences and close more deals through email.
Sign up for your free Woodpecker trial today!