What is an email blacklist?

You set up a cold email campaign and everything seems to run smoothly until you have a look at the statistics and notice a very high bounce rate.
This may be a sign that you got blacklisted.
First of all – don’t panic. Provided you landed on a blacklist unintentionally, it’s not such a big deal to get yourself off it. What costs much more effort, though, is regaining a good sending reputation afterward. But first let me explain to you how blacklists work, why you landed on one and what you can do to get your IP removed from it.

You may already know why you should warm up a domain before hitting the ‘send’ button and how to do it, and what to do when your domain reputation has gone downhill.
But to clear any doubts that may still arise in the curious minds of cold email senders, I thought it’d be a good idea to collect the most common domain questions that our users ask us.
So, without further ado, here they are – check out the answers to some of the most common domain questions.

Are you taking good care of your cold email campaigns’ delivery rates? There are a few tools our team uses to help Woodpecker customers test email deliverability and improve it. In this post, we share this list with you and explain how & when you can use email deliverability tools by yourself.
You should test email deliverability in two cases:
Before starting your cold email campaign (whether it’s automated or not), and during your cold email campaign, if you have some reasons to suspect that your delivery rates may be low, or you get blocked from sending by your email service provider (for instance, Google.)

You can have control over your cold email deliverability. In outbound outreach, it’s crucial how many of the emails you sent actually get to your prospects’ inboxes.
There are at least 14 points on a deliverability checklist that you can, and should, go through before you start off your Woodpecker email campaign. I’ve listed them below in three categories. Some of them you may already know of, but some may be new for you. Check the list and see if you’re doing everything you can to ensure that your cold emails actually get to their destination.