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This guide contains step-by-step instructions on how to create, configure and run a cold email campaign in Woodpecker.

Quickstart Vol. 1: How to set up a cold email campaign

This guide takes you through campaign management and the use of statistics in Woodpecker.

Quickstart Vol. 2: How to use cold email stats

That's an important question because your success depends on the way your cold emails appear in the main folder of your addressee's inbox.

How Woodpecker sends emails

Woodpecker needs around 20 minutes to detect a message and can synchronize only with the main "Inbox" folder of your email address.

How Woodpecker detects emails

Weronika Wróblewska

Quickstart to get you on board with Woodpecker and Email Deliverability

Essentials

This article will guide you through the processes which help you avoid spam issues.

Deliverability: Introduction

Adaptive Sending is the system that protects your deliverability. It reduces the sending before reaching the provider's limit.

How does Adaptive Sending work?

Sender Policy Framework is a security mechanism that informs your prospects that message you sent is safe and you're a trustworthy sender.

What is SPF?

DomainKeys Identified Mail is a way to authenticate and protect your domain. DKIM helps to safely deliver your messages to your prospects.

What is DKIM?

Bounce rate is one of Woodpecker’s stats which indicates how many emails couldn’t be delivered to your prospects.

How to lower my bounce rate?

A sudden decrease in open and reply rates can be a sign that your emails land in SPAM. Learn how to conduct a domain recovery process.

How to regain a good domain reputation?

Sometimes your message could not be delivered due to it being marked as SPAM. You can use our spam checker to scan it before sending it.

How to check if my email is considered SPAM?

Domain Check-up helps you understand if your domain settings allow you to send your campaigns safely.

What is a Domain Check-up?

Introducing Inbox Rotation, which helps your deliverability by sending out campaigns from multiple mailboxes.

Inbox Rotation – how to send from multiple email accounts?

DMARC stands for Domain-Based Message Authentication, Reporting, and Conformance and its purpose is to decrease instances of email misuse.

What is DMARC?

To better protect your campaigns from deliverability issues before they escalate, you can manage them in the Bounce Shield tab.

Bounce Shield Monitor in Woodpecker campaigns

Deliverability

Connect with lead gen professionals through the Woodpecker Experts program, where they can help you with various aspects of cold outreach.

What are Woodpecker Experts?

Woodpecker Experts

Woodpecker.co

API documentation

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