{"id":6270,"date":"2019-06-13T12:33:31","date_gmt":"2019-06-13T10:33:31","guid":{"rendered":"https:\/\/woodpecker.co\/blog\/?p=6270"},"modified":"2025-01-21T10:25:28","modified_gmt":"2025-01-21T09:25:28","slug":"bouncer-integration","status":"publish","type":"post","link":"https:\/\/woodpecker.co\/blog\/bouncer-integration\/","title":{"rendered":"Get your Prospects&#8217; Email Addresses Verified: Native Bouncer Integration"},"content":{"rendered":"<p>We\u2019re excited to announce that <span id=\"urn:enhancement-c30f7703\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span> has joined forces with <strong>Bouncer<\/strong> to help you decrease your bounce rate, boost deliverability and protect your sender\u2019s reputation.<\/p>\n<p>What is\u00a0<a href=\"https:\/\/usebouncer.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Bouncer<\/a>? It\u2019s a tool that verifies your prospects\u2019 <span id=\"urn:enhancement-3d6b645b\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses and sends messages only to validated <span id=\"urn:enhancement-a4df54d5\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses, ensuring not a single unwelcome <span id=\"urn:enhancement-3c9291c0\" class=\"textannotation disambiguated wl-thing\">email<\/span> address slips through.<\/p>\n<p>We\u2019ve been testing Bouncer and other <span id=\"urn:enhancement-6cbd3e53\" class=\"textannotation disambiguated wl-thing\">email<\/span> verification tools for some time to choose the one that works best for us and offers the most value to our users, and Bouncer turned out to be the one we were looking for.<\/p>\n<p>It has been integrated natively with <span id=\"urn:enhancement-d9a712f7\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span>, which means there\u2019s absolutely zero need for hard coding or activating the app. If you\u2019re using <span id=\"urn:enhancement-32d8fc17\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span>, you\u2019re already using Bouncer. As simple as that. You don\u2019t have to be our paying customer &#8211; it\u2019s available right from the trial<\/p>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-517273793\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-517273793\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h2>Why should you verify email addresses?<\/h2>\n<h3>Careful prospecting is not enough<\/h3>\n<p>When it comes to prospecting, nothing beats creating a prospect list by yourself from scratch, but this will turn out too time-consuming once you reach a certain level of <span id=\"urn:enhancement-a7b7751b\" class=\"textannotation disambiguated wl-thing\">business<\/span> growth. You may also outsource it to an external company or designate a person to deal with this task within your company, although you have to make sure they know your ICP like the back of their hand.<\/p>\n<p>Otherwise, it\u2019s a waste of time. Another option is to order a prospect list from a company that offers list building service. This, however, will bring you the least personalized results.<\/p>\n<p>There is one more method, and you probably know what we\u2019re talking about, but we do not recommend it at all, namely buying a ready-made list. This is the fastest and easiest way to get a prospect list, but taking the path of least resistance will bring you more harm than good in this particular case.<\/p>\n<p>Why? Well, you can\u2019t make a silk purse out of a sow\u2019s ear. If you start with something that isn\u2019t that good to begin with, you won\u2019t get great results.<\/p>\n<p>No matter which method of <a href=\"https:\/\/woodpecker.co\/blog\/prospecting\/outbound-prospect-list\/\" target=\"_blank\" rel=\"noopener noreferrer\">collecting prospects\u2019 data<\/a> you choose, your <span id=\"urn:enhancement-23860a55\" class=\"textannotation disambiguated wl-thing\">emails<\/span> may bounce. What does that mean, exactly?<\/p>\n<h3>Bounces can happen anytime<\/h3>\n<p>Let\u2019s say you\u2019ve collected a database of 50 prospects you would like to get in contact with. That doesn\u2019t mean, though, that your <span id=\"urn:enhancement-9034e83a\" class=\"textannotation disambiguated wl-thing\">email<\/span> will reach all 50 of them.<\/p>\n<p>Some of the <span id=\"urn:enhancement-536e7bfc\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses may be fake, other &#8211; expired or misspelled. These will bounce back. And\u00a0<span id=\"urn:enhancement-229687aa\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span> treats them as hard bounces (in the app, they&#8217;re <a href=\"https:\/\/help.woodpecker.co\/article\/102-bounced-invalid-difference\" target=\"_blank\" rel=\"noopener noreferrer\">called &#8216;Invalids&#8217;<\/a>)\u00a0As you already know, a high rate of\u00a0<a href=\"https:\/\/woodpecker.co\/blog\/cold-email\/outbound-sales-metrics\/\" target=\"_blank\" rel=\"noopener noreferrer\">undeliverable email addresses<\/a> in your campaign\u00a0negatively affects your deliverability and, as such, the overall effectiveness of your campaign.<\/p>\n<p>Let\u2019s go to <span id=\"urn:enhancement-ea4929ef\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span> and see how can you spot\u00a0&#8216;Invalids&#8217; there.<\/p>\n<p>Log into your account and go into your stats folder. In the upper left corner, you\u2019ll see your invalid rate. If you have no\u00a0invalid <span id=\"urn:enhancement-1ff8d20a\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses &#8211; great! Just make sure to keep it this way. If there\u2019s some work to be done, start with checking the accuracy of data on your prospect list. You want to be sending your <span id=\"urn:enhancement-8fcb5b7b\" class=\"textannotation disambiguated wl-thing\">emails<\/span> only to confirmed <span id=\"urn:enhancement-b5b241ac\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses.<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-6384 size-full\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/screenshotdlaMary-e1584606027966.png\" alt=\"\" width=\"650\" height=\"497\" \/>\n<p>Not verifying your <span id=\"urn:enhancement-98b55958\" class=\"textannotation disambiguated wl-thing\">emails<\/span> before sending them may result in ruining your <a href=\"https:\/\/woodpecker.co\/blog\/cold-email\/reputation-domain-ip\/\" target=\"_blank\" rel=\"noopener noreferrer\">domain reputation<\/a>, and believe me, regaining a good reputation is NOT a piece of cake.<\/p>\n<h3>It\u2019s hard to regain domain reputation<\/h3>\n<p>First things first: what is a domain reputation? The reputation of a domain is used by IP servers to determine whether to deliver <span id=\"urn:enhancement-e788321b\" class=\"textannotation disambiguated wl-thing\">emails<\/span> sent from it to the recipients. If your domain reputation is bad, your deliverability suffers, as your <span id=\"urn:enhancement-fc853f1f\" class=\"textannotation disambiguated wl-thing\">emails<\/span> are not only not getting into your prospects\u2019 main inboxes &#8211; they don\u2019t get delivered at all.<\/p>\n<h2>How Bouncer works with Woodpecker to secure email sending<\/h2>\n<p>With Bouncer you don\u2019t need to worry about whether the <span id=\"urn:enhancement-29fa4b39\" class=\"textannotation disambiguated wl-thing\">email addresses<\/span> you\u2019re using are deliverable, undeliverable or risky &#8211; Bouncer does that for you. How does it do it?<\/p>\n<h3>How to make the most of the Bouncer + Woodpecker integration<\/h3>\n<p>Log into your Woodpecker account and go to the campaign creator. Write your copy for the opening <span id=\"urn:enhancement-86e5cc2d\" class=\"textannotation disambiguated wl-thing\">email<\/span> and follow-ups, set up the sending time and add prospects. Do a quick <a href=\"https:\/\/woodpecker.co\/blog\/cold-email\/campaign-audit\/\" target=\"_blank\" rel=\"noopener noreferrer\">campaign audit<\/a>. Great. Click \u201csend\u201d. So what happens now?<\/p>\n<p>Here\u2019s where Bouncer steps in. You see when your campaign is running, Bouncer verifies all the <span id=\"urn:enhancement-ea840f9c\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses that you sent your <span id=\"urn:enhancement-d3cf995e\" class=\"textannotation disambiguated wl-thing\">email<\/span> campaign to.\u00a0Now, if\u00a0you go to the stats dashboard,\u00a0you can\u00a0see some invalid <span id=\"urn:enhancement-f28ff49c\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses on your list. That means that Bouncer found some nonexistent <span id=\"urn:enhancement-664322ff\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses on your list, so <span id=\"urn:enhancement-676cde3f\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span> hasn&#8217;t sent any messages to them.<\/p>\n<p>There would be no point in doing that. The <span id=\"urn:enhancement-e255c636\" class=\"textannotation disambiguated wl-thing\">email<\/span> wouldn&#8217;t go through and you could harm your domain reputation.<\/p>\n<p>All in all, Bouncer + Woodpecker integration\u00a0makes you\u00a0safe.\u00a0You won&#8217;t get any hard bounces that could harm your reputation.\u00a0That&#8217;s good. Your delivery rate is high, your domain reputation &#8211; intact, and your efforts in prospecting have paid off.<\/p>\n<p><strong>Note:<\/strong> Bouncer verifies <span id=\"urn:enhancement-415f06e3\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses when your campaign is in running mode, not when you\u2019re adding prospects to your prospect base or campaign. Also, it doesn\u2019t matter whether they\u2019ve been added manually, through an API or imported. Their <span id=\"urn:enhancement-68727c4a\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses will be verified once your campaign is running.<\/p>\n<h3>Bouncer for Woodpecker users &#8211; how does it work?<\/h3>\n<p>When you\u2019re sending to a list of <span id=\"urn:enhancement-bc29fa68\" class=\"textannotation disambiguated wl-thing\">email<\/span> addresses with <span id=\"urn:enhancement-29a07568\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span>, Bouncer verifies them in real time. It separates your existing <span id=\"urn:enhancement-fcff1616\" class=\"textannotation disambiguated wl-thing\">email addresses<\/span> from potentially non-existent.<\/p>\n<p>To put it simply, the server gets called to the board by Bouncer. If it passes the test, your <span id=\"urn:enhancement-4786c6db\" class=\"textannotation disambiguated wl-thing\">email<\/span> will go through to the recipient. If not (if it\u2019s syntactically incorrect, doesn\u2019t exist or the server couldn\u2019t receive a response from the email host) &#8211; there\u2019s no way Bouncer will let your <span id=\"urn:enhancement-259e0832\" class=\"textannotation disambiguated wl-thing\">email<\/span> through.<\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-6308 size-full\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/status-invalid.png\" alt=\"\" width=\"1319\" height=\"166\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/status-invalid.png 1319w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/status-invalid-300x38.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/status-invalid-768x97.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/status-invalid-1024x129.png 1024w\" sizes=\"(max-width: 1319px) 100vw, 1319px\" \/>\n<h3>What\u2019s in it for you?<\/h3>\n<p>The best thing about this integration is that you get an additional security tool with no effort at all. You just need to sign up, and\u00a0regardless of your user status, Bouncer will have your back. The integration is available for everyone, right from the start.<\/p>\n<p>Now, let\u2019s sign up to <span id=\"urn:enhancement-4e9d72e7\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span>\u00a0to reap the full benefits of <span id=\"urn:enhancement-2878cb75\" class=\"textannotation disambiguated wl-organization\">Woodpecker<\/span> + Bouncer integration. Stay protected every time you run a new campaign.<\/p>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-572995197\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-572995197\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re excited to announce that Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender\u2019s reputation. What is\u00a0Bouncer? It\u2019s a tool that verifies your prospects\u2019 email addresses and sends messages only to validated email addresses, ensuring not a single unwelcome email address slips through. We\u2019ve been testing Bouncer and other email verification tools for some time to choose the one that works best for us and offers the most value to our users, and Bouncer turned out to be the one we were looking for.<\/p>\n","protected":false},"author":17,"featured_media":6275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Get your Prospects&#039; Email Addresses Verified: Native Bouncer Integration<\/title>\n<meta name=\"description\" content=\"Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender\u2019s reputation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/woodpecker.co\/blog\/bouncer-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get your Prospects&#039; Email Addresses Verified: Native Bouncer Integration\" \/>\n<meta property=\"og:description\" content=\"Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender\u2019s reputation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/woodpecker.co\/blog\/bouncer-integration\/\" \/>\n<meta property=\"og:site_name\" content=\"Woodpecker Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/business.facebook.com\/woodpeckerapp\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-13T10:33:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-21T09:25:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2019\/06\/Bouncer-Woodpecker-blog-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"330\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Margaret Sikora\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@woodpeckerapp\" \/>\n<meta name=\"twitter:site\" content=\"@woodpeckerapp\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/woodpecker.co\/blog\/bouncer-integration\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/woodpecker.co\/blog\/bouncer-integration\/\"},\"author\":{\"name\":\"Margaret Sikora\",\"@id\":\"https:\/\/woodpecker.co\/blog\/#\/schema\/person\/dbd5fae1eeb41a0caf2e2c7bda48059f\"},\"headline\":\"Get your Prospects&#8217; 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