{"id":17304,"date":"2026-02-05T12:29:32","date_gmt":"2026-02-05T11:29:32","guid":{"rendered":"https:\/\/woodpecker.co\/blog\/?p=17304"},"modified":"2026-04-08T14:08:33","modified_gmt":"2026-04-08T13:08:33","slug":"ai-email-writing-assistants-part-two","status":"publish","type":"post","link":"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/","title":{"rendered":"How AI Email Writing Assistants Can Help You Out with Cold Emails \u2013 Pt 2"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In <a href=\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-one\/\">our last post about AI email writing assistants<\/a>, I looked at how these tools can help with your cold outreach campaigns along with some pros and cons of using them. This review was written when most AI email tools were novelties. A lot has changed. Here&#8217;s the 2026 context before you read on.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you haven\u2019t read <\/span><b>Part 1<\/b><span style=\"font-weight: 400;\"> yet, take a few minutes and go back to get a basic overview of what AI email tools are all about and how they can mostly help but sometimes hurt your lead generation process using cold emails.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This time, I\u2019m going to get into some specifics by testing a selection of some of the more familiar names out there in the AI email tool space along with our own, new integration \u2014 an AI-assisted composition tool for Woodpecker. The idea is to give you an up-close look at the tools that are likely on any shortlist of options and share our thoughts on what it\u2019s like to use them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I\u2019ll also take a look at (and rate) their output \u2014 the actual emails they generate using prompts from us. I will use the exact same input for all platforms to keep the playing field equal and will provide as much information as the various platforms ask (or don\u2019t ask) for.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, with those ground rules out of the way, let\u2019s get up close and personal with a variety of AI email writing assistants that you might use to enhance your cold email outreach!\u00a0<\/span><\/p>\n<h2><a href=\"https:\/\/snazzy.ai\/\"><span style=\"font-weight: 400;\">Smart Copy by Unbounce (formerly Snazzy.ai)<\/span><\/a><\/h2>\n<p><span style=\"font-weight: 400;\">I\u2019ll start with a platform that has recently changed names due to being acquired by Unbounce, the landing page builder. Smart Copy by Unbounce (I\u2019ll just call it \u201cSmart Copy\u201d from here) offers users nearly 50 templates for creating content of all kinds, from blog posts to ads for various formats to, of course, landing pages.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Our focus here is on emails and, in addition to cold outreach emails, Smart Copy also offers dedicated templates for other types of emails, like content for VC pitches, Angel investors and Thank You messages.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I signed up for their free trial, which just required an email verification and everything was ready to go. Free accounts start with 9 \u201ccredits\u201d but they don\u2019t make it clear how many emails that translates into (although they do tell you how much it costs to buy more credits).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Smart Copy has a free trial so you can see what it\u2019s all about with no obligation. The free trial doesn\u2019t require a credit card and, interestingly, there is no time limit on it. It\u2019s even called the \u201cFree Forever\u201d plan, which sounds really nice but, as you may guess, comes with limited functionalities.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Getting started is easy. Just tell Smart Copy what you want to write (emails, of course\u2026) and how often you write them:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"wp-image-17309 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.45.20-300x170.png\" alt=\"screenshot of smartcopy\" width=\"548\" height=\"311\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.45.20-300x170.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.45.20-1024x582.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.45.20-768x436.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.45.20.png 1208w\" sizes=\"(max-width: 548px) 100vw, 548px\" \/>\n<p><span style=\"font-weight: 400;\">When it was time to enter the inputs that Smart Copy asked for, this is what we used:<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Description &#8211; We are offering sales training for large teams in developed and successful companies. We want to set up a discovery call to discuss it.\u00a0<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Audience &#8211; Sales Managers<\/span><\/i><\/p>\n<p><i><span style=\"font-weight: 400;\">Keywords &#8211; Training course<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s easy enough to follow Smart Copy\u2019s user interface and when you get to the right place, you\u2019ll see a blue \u201cWrite for me\u201d button. Here are the three emails we got with the inputs listed above:<\/span><\/p>\n<h3><b><i>First Smart Copy email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17314 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.48.20-300x119.png\" alt=\"unbounce first email\" width=\"602\" height=\"239\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.48.20-300x119.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.48.20-1024x406.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.48.20-768x305.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.48.20.png 1256w\" sizes=\"(max-width: 602px) 100vw, 602px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">To the point and a good format for scanning by the reader<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It lists specifically what the discovery call will be about<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It asks for a response<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Easily personalized with replacing \u201cWe are\u201d with your company info<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There could be some room for what the training is about or how other companies have benefited from it, etc.\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cI hope this email finds you well!\u201d <\/span><\/i><span style=\"font-weight: 400;\">? This sounds like you\u2019re writing to a distant relative you haven\u2019t spoken to in years \u2014 <\/span><i><span style=\"font-weight: 400;\">way<\/span><\/i><span style=\"font-weight: 400;\"> too cold and better dropped altogether. Also, this sentence will appear as a preview in the prospect\u2019s Inbox, so it\u2019s a waste of valuable space that could be used to convince them to open the email<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s all about \u201cme\u201d and there\u2019s nothing about the prospect<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No room for personalization apart from using the prospect\u2019s first name<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A bit too pushy and straightforward overall<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-117586715\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-117586715\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h3><b><i>Second Smart Copy email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17318\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.52.02-300x74.png\" alt=\"unbounce email two\" width=\"687\" height=\"170\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.52.02-300x74.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.52.02-1024x253.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.52.02-768x190.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.52.02.png 1304w\" sizes=\"(max-width: 687px) 100vw, 687px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The best we can say here is that everything is spelled correctly<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li><span style=\"font-weight: 400;\">No expansion on the input given for the email<\/span><\/li>\n<li><span style=\"font-weight: 400;\">No mention of the benefits involved<\/span><\/li>\n<li><span style=\"font-weight: 400;\">There\u2019s nothing wrong with being short if your message is impactful but this message is short without really accomplishing anything<\/span><\/li>\n<li style=\"list-style-type: none;\"><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cWhat are you availability on\u2026\u201d\u00a0 <\/span><\/i><span style=\"font-weight: 400;\">What kind of English is this?<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Why does Smart Copy\u2019s AI have an obsession with doing \u201cwell\u201d? When you get an email from a total stranger, do you really believe them when they start by saying they hope you are \u201cdoing well\u201d or their email \u201cfinds you well\u201d or any kind of \u201cwell\u201d? It\u2019s better to skip this and continue without it. Again, this first part of the message appears in Inboxes as part of the message preview, which is valuable real estate. It\u2019s always better to use this space to convince prospects to open your message rather than hope they are \u201cwell\u201d.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Minimal room for personalization, focused on the sender\u2019s needs and not on the prospect\u2019s<\/span><\/li>\n<\/ul>\n<h3><b><i>Third Smart Copy email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\"wp-image-17322 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.54.58-300x113.png\" alt=\"unbounce email three\" width=\"598\" height=\"225\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.54.58-300x113.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.54.58-1024x385.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.54.58-768x289.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.54.58.png 1244w\" sizes=\"(max-width: 598px) 100vw, 598px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Better introduction, good explanation about why you are writing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reference to working with other companies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good explanation for the purpose of the call<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More focused on the prospect than the other messages<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Confusing use of {!company} snippet &#8211; which \u2018company\u2019 are we talking about in each one?<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Confusing explanation about already having a call scheduled and asking to schedule another call too &#8211; wait, what?\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cDo you have a few minutes to chat today?\u201d <\/span><i><span style=\"font-weight: 400;\">and<\/span><\/i><span style=\"font-weight: 400;\"> \u201cLet me know if you are available to chat on Thursday\u201d \u2014 make up your mind!<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cHow are you doing?\u201d<\/span><\/i><span style=\"font-weight: 400;\"> is even worse than the <\/span><i><span style=\"font-weight: 400;\">\u201cdoing well\u201d<\/span><\/i><span style=\"font-weight: 400;\"> intros on the previous two emails \u2014 it just sounds insincere. Then following that immediately with \u201cDo you have a few minutes to chat today?\u201d before the prospect even knows what the message is about? Good luck with that.\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-1238179242\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-1238179242\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<p><span style=\"font-weight: 400;\">The results so far are mostly disappointing. What kind of response would you expect from what you\u2019ve seen so far? However, Smart Copy offers something they call <\/span><b>\u201cBrainstorm Mode\u201d<\/b><span style=\"font-weight: 400;\">, which <\/span><i><span style=\"font-weight: 400;\">\u201cenables it to write random ideas\/inspiration based on selected project\u201d<\/span><\/i><span style=\"font-weight: 400;\"> (sic).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This would appear to be a feature that allows Smart Copy to be more flexible and think on its own a bit, to add something beyond the inputs that you shared with it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To see what would happen, I enabled \u201cBrainstorm Mode\u201d and hit the blue <\/span><b>\u201cWrite for me\u201d<\/b><span style=\"font-weight: 400;\"> button again. I got three new emails:<\/span><\/p>\n<h3><b><i>First Smart Copy \u201cBrainstorm Mode\u201d email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17326 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.56.35-300x73.png\" alt=\"unbounce brainstorm mode email one\" width=\"612\" height=\"149\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.56.35-300x73.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.56.35-1024x249.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.56.35-768x187.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.56.35.png 1258w\" sizes=\"(max-width: 612px) 100vw, 612px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">(still searching)<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><i><\/i><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><i><span style=\"font-weight: 400;\">\u201cI am looking forward to speak with you\u2026\u201d<\/span><\/i><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Not only is the English awful, but to begin a cold outreach email with <\/span><i><span style=\"font-weight: 400;\">\u201cI am looking forward to speakING with you\u2026\u201d<\/span><\/i><span style=\"font-weight: 400;\"> sounds like there\u2019s already an arrangement to speak, when there isn\u2019t (yet)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">We don\u2019t want to \u201ccatch up\u201d &#8211; we specifically told the AI that we want to schedule a discovery call to discuss a training course<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The whole message sounds like the writer simply wants to learn more about the sales strategy of the company he is writing to, not offering his own course<\/span><\/li>\n<\/ul>\n<h3><b><i>Second Smart Copy \u201cBrainstorm Mode\u201d email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17330 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.58.36-300x80.png\" alt=\"unbounce brainstorm mode email two\" width=\"611\" height=\"163\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.58.36-300x80.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.58.36-1024x272.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.58.36-768x204.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-11.58.36.png 1198w\" sizes=\"(max-width: 611px) 100vw, 611px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">(still searching)<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cAs we discussed on the phone\u2026\u201d Wait, what? This is the first outreach email and we didn\u2019t tell Smart Copy AI to change anything, as though we already have a history with the prospect. How did we suddenly jump forward in time?\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cThe meeting would be in the best interest of both parties\u2026\u201d sounds like a threat<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201c&#8230;and will help us refine our pitch.\u201d Yes, because that\u2019s why prospects want to meet with you \u2014 to help you refine your pitch. Oh, no, wait. No, they never do that.\u00a0<\/span><\/li>\n<\/ul>\n<h3><b><i>Third Smart Copy \u201cBrainstorm Mode\u201d email<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17334 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.00.14-300x136.png\" alt=\"unbounce brainstorm mode email three\" width=\"556\" height=\"252\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.00.14-300x136.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.00.14-1024x465.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.00.14-768x349.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.00.14.png 1224w\" sizes=\"(max-width: 556px) 100vw, 556px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good start, right to the point<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Lists are always a good way to cover a lot of info and are easy to scan<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The second sentence refers to a \u201cgreat opportunity\u201d but doesn\u2019t say what it is. Then it mentions the \u201csales training course\u201d as if it has already been introduced, but it hasn\u2019t.\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The sales training course is \u201csuitable for you if your team members are in developed and successful countries\u201d? <\/span><i><span style=\"font-weight: 400;\">What?<\/span><\/i><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">The bottom line on Smart Copy<\/span><\/h2>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It more or less gets the point of cold outreach, even if it needs help on the details<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good use of different formatting, like lists<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Emails are not too long<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Confused messaging that seems to combine elements from two different emails that shouldn\u2019t go together<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Requires so much careful editing for content and style that it defeats the purpose of having AI do the work for you<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More \u201cme, me, me\u201d when the mentality you need for cold emails is \u201cprospect, prospect, prospect\u201d<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There is no excuse for spelling and grammar mistakes in AI texts\u00a0<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-1108454868\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-1108454868\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h2><a href=\"https:\/\/www.compose.ai\/\"><span style=\"font-weight: 400;\">Compose.ai<\/span><\/a><\/h2>\n<p><span style=\"font-weight: 400;\">Compose.ai is an extension for Chrome. It\u2019s easily installed with just one click and ready to work immediately. It functions inside your Gmail and Google Docs accounts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Compose.ai is a free tool, so expectations have to be adjusted accordingly. Their site says there\u2019s a premium upgrade version with extra personalization features but, strangely, there doesn\u2019t seem to be a link to sign up for it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But the free version is <\/span><i><span style=\"font-weight: 400;\">really<\/span><\/i><span style=\"font-weight: 400;\"> free &#8211; there are no tricks, no credit card info is necessary and you don\u2019t have to sign up for any emails for things you don\u2019t want.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Support from Compose.ai consists of <\/span><a href=\"https:\/\/guide.compose.ai\/\"><span style=\"font-weight: 400;\">a single video<\/span><\/a><span style=\"font-weight: 400;\"> that shows you how to use it. It\u2019s not much, but it\u2019s enough. The tutorial video is the first thing you see after installing the extension. Compose.ai works by simply typing \u201c\/\/\u201d to bring up its menu:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17338 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.11.44-175x300.png\" alt=\"compose ai\" width=\"234\" height=\"401\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.11.44-175x300.png 175w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.11.44.png 568w\" sizes=\"(max-width: 234px) 100vw, 234px\" \/>\n<p><span style=\"font-weight: 400;\">After entering the same input prompt \u2014 <\/span><i><span style=\"font-weight: 400;\">We are offering sales training for large teams in developed and successful companies. We want to set up a discovery call to discuss it. \u2014 <\/span><\/i><span style=\"font-weight: 400;\">this is what it returned:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17342 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.32.24-300x291.png\" alt=\"compose ai email one\" width=\"516\" height=\"500\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.32.24-300x291.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.32.24-1024x992.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.32.24-768x744.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.32.24.png 1162w\" sizes=\"(max-width: 516px) 100vw, 516px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good structure of intro, reason for email, description of sales training, request for contact<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Language is good<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Subject line is clear and reflects what is in the email<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A bit too long for a first cold email message but this can fixed through editing &#8211; too much info about the course right away when the highlights would be enough<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Could have used bullet points to convey same information more quickly<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cI hope this email finds you well.\u201d I give up\u2026<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">To be honest, there is nothing really bad or wrong about this email<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The interesting takeaway here is that Compose.ai, the free Chrome extension with a single video to show you everything you need to know, significantly out-performed Smart Copy in the limited tasks that we gave them, even though it still needs editing. It\u2019s a tiny sample size and maybe Smart Copy impresses with content it creates for other contexts, but these results are surprising, to say the least.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The bottom line on Compose.ai<\/span><\/h2>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s free<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Based on the small amount of output we got, Compose.ai was actually better than a paid tool (Smart Copy)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Perfectly adequate for basic needs<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Very limited functionality<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Output seems to be a little too wordy<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No ugliness here!\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-1623226274\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-1623226274\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h2><a href=\"https:\/\/www.flowrite.com\/\"><span style=\"font-weight: 400;\">Flowrite<\/span><\/a><\/h2>\n<p><span style=\"font-weight: 400;\">Like Compose.ai, <\/span><b>Flowrite<\/b><span style=\"font-weight: 400;\"> is a free extension for Chrome. A couple of clicks is all it takes and it shows up in your Gmail. And like Compose.ai, there are no credit cards, no gimmicks \u2013 it\u2019s actually, really free. There is a web-based version too if, like many of us, you\u2019d rather keep it separate from your regular email.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When the installation is done you\u2019ll get confirmation along with a short tutorial video.<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"wp-image-17346 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.34.45-300x75.png\" alt=\"flowrite tutorial video\" width=\"544\" height=\"136\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.34.45-300x75.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.34.45-1024x256.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.34.45-768x192.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.34.45.png 1070w\" sizes=\"(max-width: 544px) 100vw, 544px\" \/>\n<p><span style=\"font-weight: 400;\">You\u2019ll be up and running with Flowrite within thirty seconds. After personalizing it with your name, company and a company description, you\u2019re ready to go.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can choose from a list of templates for different kinds of messaging. None of them are called \u201cemail\u201d, so select \u201cSales outreach\u201d to get where you want to go.<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"wp-image-17350 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.03-300x64.png\" alt=\"flowrite ai templates\" width=\"506\" height=\"108\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.03-300x64.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.03-1024x218.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.03-768x164.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.03.png 1258w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/>\n<p><span style=\"font-weight: 400;\">Using our standard input \u2014 <\/span><i><span style=\"font-weight: 400;\">We are offering sales training for large teams in developed and successful companies. We want to set up a discovery call to discuss it \u2014 <\/span><\/i><span style=\"font-weight: 400;\">here\u2019s what we got from Flowrite:<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">(Flowrite returned three versions of a cold email using the personalization information that I provided, only the first two are included here because the third email was nearly identical to the second one &#8211; your results may vary\u2026)<\/span><\/i><\/p>\n<h3><b><i>First Flowrite version:<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17354 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.58-300x136.png\" alt=\"flowrite email one\" width=\"591\" height=\"268\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.58-300x136.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.58-1024x463.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.58-768x347.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.36.58.png 1200w\" sizes=\"(max-width: 591px) 100vw, 591px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Right to the point, easily read in ten seconds and includes all the basics\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A little too passive when it comes to asking for the discovery call &#8211; <\/span><i><span style=\"font-weight: 400;\">\u201cIf you\u2019re interested\u2026\u201d <\/span><\/i><span style=\"font-weight: 400;\">doesn\u2019t really make people interested. Something a little more assertive would work better.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The \u201cMy name is\u2026\u201d intro is usually ineffective and weak because, let\u2019s be honest, a prospect you\u2019ve never met doesn\u2019t care. Better to get right to the point and use that space for something else &#8211; your name will be in the prospect\u2019s Inbox and at the bottom of the email. That\u2019s enough.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content is a bit bland and passive \u2014 \u201cIf you\u2019re interested in scheduling a discovery call\u2026\u201d is hardly a call to action.\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nothing <\/span><i><span style=\"font-weight: 400;\">really <\/span><\/i><span style=\"font-weight: 400;\">bad about this email<\/span><\/li>\n<\/ul>\n<h3><b><i>Second Flowrite version:<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17358 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.38.34-300x110.png\" alt=\"Second Flowrite version\" width=\"576\" height=\"211\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.38.34-300x110.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.38.34-1024x375.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.38.34-768x281.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.38.34.png 1274w\" sizes=\"(max-width: 576px) 100vw, 576px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Like the previous email, it\u2019s direct and to the point<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Also like the previous email, it\u2019s all \u201cme\u201d and \u201cwe\u201d<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">This one might be a little <\/span><i><span style=\"font-weight: 400;\">too <\/span><\/i><span style=\"font-weight: 400;\">direct \u2014 no introduction and no mention of the prospect\u2019s company<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No info about the sales program<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No CTA for getting in touch<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s hard to say this email is <\/span><i><span style=\"font-weight: 400;\">ugly<\/span><\/i><span style=\"font-weight: 400;\"> but it\u2019s not very good\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Like Compose.ai, Flowrite impresses for a free tool. However, if you&#8217;ll depend a lot on your AI writing assistant for serious cold email outreach, it\u2019s doubtful that either of them will be your go-to choice.\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">The bottom line on Flowrite<\/span><\/h2>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">It\u2019s free<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Quick, easy installation<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A little too basic and missing details that other AI assistants easily included\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can you really say something is \u201cugly\u201d if you\u2019re not paying for it? Probably not.\u00a0<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-271707146\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-271707146\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h2><a href=\"https:\/\/woodpecker.co\/\"><span style=\"font-weight: 400;\">Woodpecker<\/span><\/a><span style=\"font-weight: 400;\"> AI email writing assistant\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You didn\u2019t really think we could make a list like this and not include our own AI writing assistant, an integration with OpenAI, did you? In fact, it just launched very recently and Woodpecker users are now discovering how easy it is to get a little AI assistance if they need or want it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It&#8217;s available for all 3 products &#8211; <\/span><a href=\"https:\/\/woodpecker.co\/cold-email\/?trk=home-hero-cold_email_tile\"><span style=\"font-weight: 400;\">Cold Email<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><a href=\"https:\/\/woodpecker.co\/sales-assistant\/?trk=home-hero-sales_assistant_tile\"><span style=\"font-weight: 400;\">Sales Assistant<\/span><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/woodpecker.co\/agency\/?trk=home-hero-agency_tile\"><span style=\"font-weight: 400;\">Agency<\/span><\/a><span style=\"font-weight: 400;\"> at no extra cost.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To start using it just click on the \u201cAI\u201d pencil icon in the bottom right corner or on the \u201cgenerate with AI\u201d in the email editor box<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17362 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.40.21-300x206.png\" alt=\"Woodpecker ai email writing assistant where to find it\" width=\"534\" height=\"366\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.40.21-300x206.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.40.21-1024x703.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.40.21-768x527.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.40.21.png 1098w\" sizes=\"(max-width: 534px) 100vw, 534px\" \/>\n<p><span style=\"font-weight: 400;\">When you click on it, a new window will appear where you can start creating your prompt.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019re using the same one as with the previous examples but, when composing your \u2018real\u2019 emails, remember that the more information you provide in the prompt, the more specific and varied the email copy will be.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are three areas of input you need to share before Woodpecker\u2019s AI writing assistant can get to work:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\"size-medium wp-image-17366 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.41.43-300x254.png\" alt=\"Woodpecker cold email ai writing assistant generate email \" width=\"300\" height=\"254\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.41.43-300x254.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.41.43-768x650.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.41.43.png 1004w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\n<p><span style=\"font-weight: 400;\">For \u201cTone of voice\u201d, you can choose from these 3 options:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17370 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.42.52-300x210.png\" alt=\"woodpecker ai tool tone of voice options\" width=\"286\" height=\"200\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.42.52-300x210.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.42.52-768x538.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.42.52.png 782w\" sizes=\"(max-width: 286px) 100vw, 286px\" \/>\n<p><span style=\"font-weight: 400;\">There are 4 options for text length:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17374 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.43.55-300x253.png\" alt=\"woodpecker ai tool text length options\" width=\"247\" height=\"208\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.43.55-300x253.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.43.55.png 726w\" sizes=\"(max-width: 247px) 100vw, 247px\" \/>\n<p><span style=\"font-weight: 400;\">We chose \u201cformal\u201d language and a \u201cmedium\u201d length for the first email and used the same input as for all the others \u2014 <\/span><i><span style=\"font-weight: 400;\">We are offering sales training for large teams in developed and successful companies. We want to set up a discovery call to discuss it. <\/span><\/i><span style=\"font-weight: 400;\">Here\u2019s what Woodpecker\u2019s AI writing assistant produced based on that input:<\/span><\/p>\n<h3><b><i>First Woodpecker email:<\/i><\/b><\/h3>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17378 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.44.54-300x223.png\" alt=\"Woodpecker ai tool first email generated\" width=\"471\" height=\"351\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.44.54-300x223.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.44.54-1024x762.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.44.54-768x572.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.44.54.png 1150w\" sizes=\"(max-width: 471px) 100vw, 471px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Good intro with room for personalization and description<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Easily read or scanned in just a few seconds<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Clear offer<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Could be a little more detailed about the sales training on offer (then again, we did tell it specifically to keep the message to a \u201cMedium\u201d length and info like that doesn\u2019t always have to be in the first email)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">CTA for setting up a discovery call could be a little stronger<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More \u201cwell\u201d wishes AND the \u201cMy name is\u2026\u201d intro \u2014 <\/span><i><span style=\"font-weight: 400;\">cringe<\/span><\/i><span style=\"font-weight: 400;\">\u2026 Get an editor in here<\/span><i><span style=\"font-weight: 400;\"> now!<\/span><\/i><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You don\u2019t think we\u2019re going to call our own emails \u201cugly\u201d, do you? But there\u2019s no ugliness here. Seriously.\u00a0<\/span><\/li>\n<\/ul>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-1153736903\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-1153736903\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h3><b><i>Second Woodpecker email:<\/i><\/b><\/h3>\n<p><span style=\"font-weight: 400;\">For this email, we changed the setting to \u201cless formal\u201d. Here\u2019s what we got:<\/span><\/p>\n<img decoding=\"async\" loading=\"lazy\" class=\" wp-image-17382 aligncenter\" src=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.46.07-300x229.png\" alt=\"Woodpecker ai tool second email generated\" width=\"507\" height=\"387\" srcset=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.46.07-300x229.png 300w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.46.07-1024x782.png 1024w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.46.07-768x587.png 768w, https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Screenshot-2023-05-05-at-12.46.07.png 1236w\" sizes=\"(max-width: 507px) 100vw, 507px\" \/>\n<h4><b>The good<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Stronger subject line than the first email had<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personalized for the prospect immediately<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Nice transition to offer<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Probably the best email so far and the easiest to work with<\/span><\/li>\n<\/ul>\n<h4><b>The bad<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Same points as in previous email &#8211; missing info about training session and weak CTA for discovery call<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u201cWell\u201d wishes. I don\u2019t even know what to say anymore.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The use of capital letters in the subject line screams \u201cmarketing email\u201d\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">More \u201cI \/ we\u201d. Just \/ stop.\u00a0<\/span><\/li>\n<\/ul>\n<h4><b>The ugly<\/b><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Not the most beautiful email ever, but definitely not ugly!<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">After looking at these emails from four different AI writing assistants, a few things should stand out to you:\u00a0<\/span><\/p>\n<h4><b>Some are better than others<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Whether it\u2019s the language they use, the tone, the organization of the email or something else, not all AI writing assistants are created equal. There<\/span><i><span style=\"font-weight: 400;\"> are <\/span><\/i><span style=\"font-weight: 400;\">differences and you should definitely take the time to compare them before making a choice for yourself.\u00a0<\/span><\/p>\n<h4><b>What they produce is almost never the version you will use<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We will expand on this in the section below, but for here it\u2019s enough to say that it should be easy to see that emails written by AI almost always need editing by a human before they are sent out. It could be adding details, customizing the content, expanding on certain points or something else, but it\u2019s a mistake to think that any AI writing assistant, no matter how good, can do everything for you.\u00a0<\/span><\/p>\n<h4><b>The more info, the better<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">We\u2019re dealing with a small sample size here, but in our limited exposure to these different AI email writing assistants, their output improves with more information from you. The more details you supply &#8211; in raw information, tone, length, style, etc. &#8211; the more the AI has to work with. You can even try variations of the primary prompt that you use by rewording it or substituting certain keywords for others. You might be surprised at what a big difference a small change can make.\u00a0<\/span><\/p>\n<h2><b>AI email writing in 2026: what the landscape looks like now<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">When this article was first published, AI-generated cold emails were a competitive advantage. Now they&#8217;re the baseline \u2013 and that&#8217;s created a new problem. Inboxes in 2026 are full of AI-written copy that sounds polished but reads as generic. Buyers have developed pattern recognition for it: the structure is too clean, the value proposition too universal, the opening too smooth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The result is that AI tools are most useful for tasks other than writing the first email from scratch. Where they genuinely help: generating subject line variations for A\/B testing, drafting follow-up sequences once you have a proven opener, rewriting existing copy that you know converts, and handling translation or tone adjustment for international campaigns.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The tools that have aged best are the ones integrated directly into sending platforms \u2013 not standalone writers. Woodpecker&#8217;s AI assistant (now available across all three products at no extra cost) works within your campaign workflow, which means it operates on real prospect data and campaign context rather than generic prompts. That context gap is what most third-party AI writers still struggle to close.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you&#8217;re evaluating AI email tools in 2026, the most important question isn&#8217;t quality of output \u2013 it&#8217;s whether the tool understands your ICP and has access to the campaign context it needs to be useful.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">A reminder about how to use AI email writing assistants<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Just as we mentioned in <\/span><a href=\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-one\/\"><span style=\"font-weight: 400;\">our previous post on AI writing tools<\/span><\/a><span style=\"font-weight: 400;\">, we want to remind you about not just copying and pasting whatever your chosen platform returns into the text you&#8217;ll send to prospects.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The material you get from them is a starting point and, even though it\u2019s mostly finished, it still needs a bit of polishing before you share it. This could mean <\/span><a href=\"https:\/\/woodpecker.co\/blog\/personalization-deliverability\/\"><span style=\"font-weight: 400;\">personalizing<\/span><\/a><span style=\"font-weight: 400;\"> it or editing it to better fit the context of your email.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It should be clear from some of the \u201cbad\u201d and \u201cugly\u201d remarks above that, as useful and impressive as AI can be as a writing tool, <\/span><i><span style=\"font-weight: 400;\">it does make mistakes<\/span><\/i><span style=\"font-weight: 400;\">. Simply copying and using whatever it generates is asking for trouble, so always make sure there is a thorough review process to ensure that you edit, adapt and improve upon what your AI writing software comes up with.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As always, <\/span><i><span style=\"font-weight: 400;\">avoid sending the exact same text to everyone<\/span><\/i><span style=\"font-weight: 400;\">. Doing this means not only missing out on the chance to craft better messaging that gets better results, but you\u2019re also flirting with trouble from spam filters as well.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That should be enough to convince you to take just a minute here and a minute there to adapt whatever text your AI companion gives you \u2013 and make it your own.\u00a0<\/span><\/p>\n<p>\n<aside class=\"cta-block cta-block--a-version js-cta-block ab-no-10-cta-block ab-no-11-cta-block\">\n  <p class=\"cta-block__heading u-heading-preset-md-600\">Send powerful emails &amp; boost replies<\/p>\n  <div class=\"cta-block__form-container\">\n    <form class=\"js-cta-block-form\" action=\"https:\/\/woodpecker.co\/signup\/\" class=\"cta-block__button-only-form js-cta-block-no-input-form\">\n      \n\n\n\n\n\n\n\n\n<button class=\"c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\nStart free trial\n<\/button>    <\/form>\n    \n    <form class=\"c-input-button-form js-cta-block-form cta-block__form\" action=\"https:\/\/woodpecker.co\/signup\/\" method=\"POST\" novalidate>\n        \n  <div class=\"c-form-field js-form-field  c-input-button-form__form-field\">\n    \n    <label class=\"c-label c-form-field__label\" for=\"cta-block-form-email-1572133120\">Work email<\/label>\n\n                    \n  <input class=\"c-input  js-input c-input-button-form__input\" placeholder=\"will@woodpecker.co\" name=\"email\" id=\"cta-block-form-email-1572133120\" type=\"email\" \/>\n            \n    <span class=\"c-form-field__error js-error\">\n                                      Invalid email format\n        \n\n                <\/span>\n  <\/div>\n\n        <div class=\"c-input-button-form__button\">\n          \n\n\n\n\n\n\n\n\n<button class=\"cta-block__button c-button js-button c-button--color-main c-button--size-small u-focus-visible-outline\">\n                Start free trial\n        \n\n<\/button>        <\/div>\n\n            <\/form>\n  <\/div>\n<\/aside><\/p>\n<h2>FAQ<\/h2>\n<h3>What are the key elements of a successful cold email?<\/h3>\n<p>The key elements of a successful cold email include a compelling subject line, a clear understanding of the recipient&#8217;s pain points, a personalized message, a strong value proposition, and a direct call to action. It should also have a professional cold email signature and avoid looking like unsolicited emails to stay out of spam folders.<\/p>\n<h3>How can a cold email template streamline cold emailing efforts?<\/h3>\n<p>A cold email template can streamline cold emailing efforts by providing a basic structure that can be customized for different recipients. This ensures consistency in messaging while saving time, allowing for more focus on personalizing each email to the target audience.<\/p>\n<h3>What makes a subject line effective in cold emails?<\/h3>\n<p>An effective subject line in cold emails is usually concise, catchy, and directly addresses the potential client&#8217;s specific pain point or interest. It should be compelling enough to catch the prospect&#8217;s attention and encourage them to open the email.<\/p>\n<h3>What are some strategies for writing cold emails that get responses?<\/h3>\n<p>Strategies for writing cold emails that get responses include personalizing the email to address the recipient&#8217;s needs, highlighting social proof or success stories, clearly stating the value proposition, and ending with a clear and specific call to action.<\/p>\n<h3>How important is the follow-up email in a cold email campaign?<\/h3>\n<p>The follow-up email is crucial in a cold email campaign as it increases the chances of getting a response. It serves as a reminder to the recipient and shows persistence and interest in addressing their needs, which can be pivotal in converting a prospect into a potential customer.<\/p>\n<h3>What features should I look for in cold email software?<\/h3>\n<p>When choosing cold email software, look for features like the ability to personalize emails at scale, track open and response rates, schedule follow-ups, and analyze the performance of different subject lines and email content for ongoing optimization of cold email campaigns.<\/p>\n<h3>How can I craft a compelling call to action (CTA) in a cold email?<\/h3>\n<p>To craft a compelling CTA in a cold email, make it clear, concise, and relevant to the recipient&#8217;s interests or pain points. It should prompt an immediate response, like scheduling a meeting, signing up for a demo, or visiting a website for more information.<\/p>\n<h3>How do I address pain points effectively in cold emails?<\/h3>\n<p>To address pain points effectively in cold emails, first research your target audience to understand their challenges and needs. Then, tailor your message to offer specific solutions or benefits that your product or service can provide to solve these issues.<\/p>\n<h3>What role does personalization play in cold email strategies?<\/h3>\n<p>Personalization plays a critical role in cold email strategies as it helps in building a connection with the recipient. Personalized emails that reference specific details about the potential client or their company are more likely to resonate and elicit a response.<\/p>\n<h3>How can I use social media links effectively in cold email signatures?<\/h3>\n<p>Including social media links in cold email signatures can be effective by providing recipients with additional ways to connect and learn more about you or your company. It adds credibility and allows potential customers to engage with your brand on different platforms.<\/p>\n<h3>What format should I follow when writing my own cold emails?<\/h3>\n<p>When writing your own cold emails, follow a format that includes a brief introduction, a mention of how you found the prospect, a concise explanation of your value proposition, a personalized message addressing the prospect&#8217;s pain points, and a clear call to action. Keep the format simple, professional, and easy to read.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This time, I\u2019m going to get into some specifics by testing a selection of some of the more familiar names out there in the AI email tool space along with our own, new integration \u2014 an AI-assisted composition tool for Woodpecker.<\/p>\n","protected":false},"author":17,"featured_media":17395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Which AI tools write the best cold emails?<\/title>\n<meta name=\"description\" content=\"We tested some popular AI writing assistants to write cold emails and analysed the results. Check out which ones you should use and which best to avoid.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Which AI tools write the best cold emails?\" \/>\n<meta property=\"og:description\" content=\"We tested some popular AI writing assistants to write cold emails and analysed the results. Check out which ones you should use and which best to avoid.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\" \/>\n<meta property=\"og:site_name\" content=\"Woodpecker Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/business.facebook.com\/woodpeckerapp\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-05T11:29:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-08T13:08:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/woodpecker.co\/blog\/app\/uploads\/2023\/05\/Testing-ai-writing-tools-to-write-cold-emails-part-2.png\" \/>\n\t<meta property=\"og:image:width\" content=\"4608\" \/>\n\t<meta property=\"og:image:height\" content=\"2800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Margaret Sikora\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@woodpeckerapp\" \/>\n<meta name=\"twitter:site\" content=\"@woodpeckerapp\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\"},\"author\":{\"name\":\"Margaret Sikora\",\"@id\":\"https:\/\/woodpecker.co\/blog\/#\/schema\/person\/dbd5fae1eeb41a0caf2e2c7bda48059f\"},\"headline\":\"How AI Email Writing Assistants Can Help You Out with Cold Emails \u2013 Pt 2\",\"datePublished\":\"2026-02-05T11:29:32+00:00\",\"dateModified\":\"2026-04-08T13:08:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\"},\"wordCount\":4295,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/woodpecker.co\/blog\/#organization\"},\"articleSection\":[\"Cold email advanced\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\",\"url\":\"https:\/\/woodpecker.co\/blog\/ai-email-writing-assistants-part-two\/\",\"name\":\"Which AI tools write the best cold emails?\",\"isPartOf\":{\"@id\":\"https:\/\/woodpecker.co\/blog\/#website\"},\"datePublished\":\"2026-02-05T11:29:32+00:00\",\"dateModified\":\"2026-04-08T13:08:33+00:00\",\"description\":\"We tested some popular AI writing assistants to write cold emails and analysed the results. 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