Well-run social media accounts can boost your lead generation. This is a premise our guest writer for today argues. And rightly so, Twitter positions well in Google, so prospects who google your brand stumble on your Twitter account too, as I’ve written before. Then, it’s powerful as a prospect warm-up method. But how to boost your lead generation organically?
Have you heard about “Ask Me Anything” sessions hosted on social media sites and forums like Reddit, Growth Hackers, Quora or during live streaming on Facebook or YouTube?
Essentially, an “Ask Me Anything” session (abbreviated to AMA) means that you – a question taker – stay online for a defined set of time, answering all questions that come up from your audience. It’s a popular marketing strategy to hold AMA sessions with some well-known specialists and get leads.
When I look at our Google Analytics data at Woodpecker, I can see that the vast majority of our website visitors that become leads come from organic or paid search. And I believe that it’s similar in the case of your SaaS too. The internet users run a query in Google and your website comes up among other results. That’s why I believe your website can be one of the surest lead generation tools at your disposal. Let’s learn how to do it.
Lead forms have become a website staple. They don’t require a lot of effort on our part. We just put them up, make sure they comply with GDPR or any other law that’s binding in our country and then, reach out to those who filled out a contact form. But do you know how to convert leads who submitted a form into customers? Keep reading to learn how to do that.
I’m sure you can agree that webinars are time-consuming and stressful. Not only do you have to carefully plan the whole thing out, but you also need to oversee a lot of things, such as recording & sound quality, take care of the Internet connection, plus you need to make sure there’s enough space for everyone to attend the webinar.