Sandra's love of the written word and the English language inspired her to turn writing and translating into her daily bread and butter. Right now she’s sharpening her pen to bring you the best of articles about follow-up emails, deliverability, and email optimization.
This blog post is a chapter of an ebook I wrote, called “How to Grow SaaS with Email”. It includes lots of useful advice from top SaaS experts and email templates for each job to be done. Go grab a copy!
This chapter is about increasing free trial conversion.
About two months ago Vovik, our Head of Inbound Sales, hosted a live Q&A to share his knowledge of A/B testing in email.
We were surprised at how many questions you guys asked! It looks like the topic of A/B tests in email needs to be explained in more detail, so I teamed up with Vovik to provide even more A’s to your Q’s. Check them out below.
It’s impossible to retain 100% of your trial users. In some cases your product turns out not to be the best fit for them, their priorities change or they’re hoping you’ll develop it in a direction that’s just not aligned with your vision.
There are other reasons trial users don’t convert, though – ones that you can control.
When you send out an email, it goes through a series of SPAM-filtering tests that determine whether it will be let through to the inbox.
And sure, this doesn’t really stand in the way of your email getting through when you want to just grab a coffee with friends (unless there’s 500 of them and you’re emailing them all at once with the same message), but it might prove problematic when you’re reaching out to prospects or clients and your messages keep being mistaken for SPAM.
See how to make sure your emails are getting exactly where you want them to – to the contact’s main inbox.
Are you worried you won’t get what DNS is all about because you’re not a tech-savvy person? Well, neither am I. It’s for other people like me that I did my best to get to the bottom of this topic and explain it in plain English, as simply as possible.
I’m excited to announce that as of now, Hunter is natively integrated with Woodpecker. So if you’d like to use the two apps to streamline your email outreach, there’s no need to do it via Zapier (as you would have up till now).
In this article, we’re taking a closer look at Hunter.io, and interviewing Marvin Magusara to find out more about the tool that has been extremely popular around professionals who deal with prospecting.
Keep reading to see if Hunter is the right tool to add to your stack and what you could get out of the Woodpecker + Hunter native integration.