Sandra's love of the written word and the English language inspired her to turn writing and translating into her daily bread and butter. Right now she’s sharpening her pen to bring you the best of articles about follow-up emails, deliverability, and email optimization.
Or at least that’s what I thought when I first dug into DMARC.
That’s why I went over to Wojtek, our Head of Deliverability here at Woodpecker, and asked him to explain it to me plain and simple. He helped me to understand what DMARC is exactly and why it matters.
A couple of weeks ago I got an email from one of our clients. Tom, co-founder of We Are Team Rocket, was offering to share their story: how he and Daniel Edmeades went about creating their own growth marketing agency that now generates up to 79% reply rates for their clients.
If you’d like to find out how they combine various channels to get these outstanding results, what unique snippets they use and what their follow-up approach is based on – keep reading.
When you’re about to hire an outbound specialist but know zip about cold mailing yourself, you might find yourself stabbing in the dark. Should you hire one specialist or split the job into two positions? Where do you look for candidates? What questions should you ask them to assess if they’ll do a good job prospecting and reaching out to prospective clients?
I believe this blog post will help you maneuver through the hiring process and find a good Sales Development Representative to handle cold mailing at your company.
Would you like to meet one of our clients and get to know what their lead generation strategy is? Deepak Shukla from Pearl Lemon Leads, a lead generation agency, shares how his team uses Woodpecker in their daily work.
Keep reading to get an insight into how they approach their prospective customers. Continue reading →
Personalization is one of the golden rules of cold emailing. Throughout this blog, you’ll find many arguments behind using personalized snippets in your email copy. The more personalized it is, the higher the chance of getting a reply.
It’s always a great pleasure for us to talk to our customers and hear how Woodpecker helps them solve their pain points and grow their businesses. This time I’ve talked to Dora Fredenburg from ProSales Connection, who is one of our loyal customers. She shared how they use Woodpecker to make their cold email outreach as easy as possible and generate more leads, both for them and their clients.
We’re excited to announce that Woodpecker has joined forces with Bouncer to help you decrease your bounce rate, boost deliverability and protect your sender’s reputation.
What is Bouncer? It’s a tool that verifies your prospects’ email addresses and sends messages only to validated email addresses, ensuring not a single unwelcome email address slips through.
We’ve been testing Bouncer and other email verification tools for some time to choose the one that works best for us and offers the most value to our users, and Bouncer turned out to be the one we were looking for.