{"id":826,"date":"2026-09-15T14:50:32","date_gmt":"2026-09-15T14:50:32","guid":{"rendered":"https:\/\/woodpecker.co\/academy\/?post_type=lesson&p=826"},"modified":"2026-09-15T14:50:32","modified_gmt":"2026-09-15T14:50:32","slug":"how-to-rapidly-create-meaningful-value-propositions-in-your-cold-email","status":"publish","type":"lesson","link":"https:\/\/woodpecker.co\/academy\/lesson\/how-to-rapidly-create-meaningful-value-propositions-in-your-cold-email\/","title":{"rendered":"Lesson 7: How to rapidly create meaningful value propositions in your cold email"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"_initial_content":"","_new_post":false,"_quiz_has_questions":false,"_lesson_complexity":"easy","_lesson_length":8,"_lesson_course":30,"_lesson_preview":""},"lesson-tag":[],"class_list":["post-826","lesson","type-lesson","status-publish","post-password-required","hentry","module-chapter-3-before-your-first-campaign","post"],"acf":[],"is_coteacher":false,"_links":{"self":[{"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/lessons\/826","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/lessons"}],"about":[{"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/types\/lesson"}],"version-history":[{"count":2,"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/lessons\/826\/revisions"}],"predecessor-version":[{"id":843,"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/lessons\/826\/revisions\/843"}],"wp:attachment":[{"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/media?parent=826"}],"wp:term":[{"taxonomy":"lesson-tag","embeddable":true,"href":"https:\/\/woodpecker.co\/academy\/wp-json\/wp\/v2\/lesson-tag?post=826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}